General Manager, Community Publications

Key Responsibilities

• Lead the vision, positioning, and ongoing development of Beacon community publications, tbt* weekly, and Senior Living products
• Oversee the integration and performance of all associated digital assets
• Identify opportunities to evolve products based on audience insights, advertiser needs, and market trends
• Partner closely with sales leadership and teams to position and promote the product portfolio
• Develop new revenue-generating opportunities, including special sections, themed content, and community events
• Contribute as Subject Matter Expert on strategic, audience-based presentations
• Play a key leadership role in the Beacon 5-year expansion strategy, beginning with the launch into Manatee County in 2026
• Evaluate new markets, audience segments, and distribution strategies to drive growth
• Identify and test innovative media products and offerings
• Serve as a public-facing ambassador for the publications at networking events, community functions, and industry gatherings
• Build relationships with local stakeholders, business leaders, and community organizations
• Work closely with editorial, marketing, design, and digital teams to ensure product excellence and consistency
• Align internal stakeholders around product priorities, timelines, and performance goals

Qualifications

• 3–7+ years of experience in product management, media, publishing, or a related field
• Strong understanding of print and digital media ecosystems
• Proven ability to collaborate with sales teams and contribute to revenue growth
• Experience launching or scaling products, markets, or initiatives
• Excellent communication, presentation, and stakeholder management skills
• Entrepreneurial mindset with a passion for local journalism and community engagement