General Manager

What Makes TAG Different

At TAG, our stores operate with real entrepreneurship and ownership, within a high-performing dealer group. You’re not on your own. You’ll have access to shared services, proven systems, and group-level support. But the expectation is clear: You own the outcome.

What You Get

• Senior leadership role within a top BC automotive dealer group
• $150,000 to $400,000 per year earning potential
• Medical, dental, and mental wellness benefits
• RRSP program
• Paid time off
• Ongoing leadership development (NADA + internal programs)
• Access to TAG University, Leadership Academy, and playbooks that drive performance
• Shared services support (HR, recruiting, marketing, strategy, systems) so you can focus on execution

Success Criteria (Non-Negotiable)

• In your first 6 to 12 months, you will:
• Stabilize and Elevate Leadership
• Drive Revenue and Profit
• Own the Guest Experience
• Build a Culture That Wins
• Upgrade Talent and Retention

What You Bring

• 3+ years running a full dealership within an OEM dealer environment
• Proven track record of building and leading high-performing teams
• Valid VSA license and in good standing with the VSA
• Strong financial acumen (budgets, gross, cost control, P&L ownership)
• Deep understanding of variable and fixed operations
• Strong decision making, including tough people decisions
• Clear, direct communicator with executive presence

Schedule

Full-Time

Compensation

$150,000—$400,000 per year

What You Will Be Doing Day to Day

• Set and drive performance targets across all departments
• Oversee dealership operations end to end
• Analyze financials and KPIs to identify opportunities
• Lead and develop department managers and their teams
• Manage escalated guest issues
• Support hiring, onboarding, and talent development
• Ensure compliance with OEM, regulatory, and safety standards