General Manager
JEM Wellness Brands · Brookfield, WI · 3 wk ago
Management$65k–$75k/yrPart-time
We need to output HTML fragment with sections: headings for sections present. Must not repeat job title. Must include only sections with real specific content. Remove boilerplate, navigation, legal, EEO, etc. Must preserve all substantive info.
We need to parse posting.
Key sections:
- About the role? There's a paragraph after "General Manager Full-Time Exempt Reports to: District Manager" then description: "We’re seeking a General Manager to join our leadership team and oversee all aspects of club operations—driving sales success, ensuring member satisfaction, and maintaining a clean, welcoming facility. This role is offered by JEM Wellness Brands, the proud franchise operator of Crunch Fitness..." That's about the role/company. Could be "About the role" or "About the company". The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we can use "About the role" for that intro.
- Responsibilities: The "General Manager Responsibilities" heading then bullet points under subheadings: Team Leadership & Administration, Sales & Revenue Management, Personal Training Revenue, Operations, Financial Management, Leadership & Culture, Accountabilities. Those are sub-sections but we can flatten into a list under Responsibilities. Must use
for sections present. Must not repeat job title. Must include only sections with real specific content. Remove boilerplate, navigation, legal, EEO, etc. Must preserve all substantive info.
We need to parse posting.
Key sections:
- About the role? There's a paragraph after "General Manager Full-Time Exempt Reports to: District Manager" then description: "We’re seeking a General Manager to join our leadership team and oversee all aspects of club operations—driving sales success, ensuring member satisfaction, and maintaining a clean, welcoming facility. This role is offered by JEM Wellness Brands, the proud franchise operator of Crunch Fitness..." That's about the role/company. Could be "About the role" or "About the company". The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we can use "About the role" for that intro.
- Responsibilities: The "General Manager Responsibilities" heading then bullet points under subheadings: Team Leadership & Administration, Sales & Revenue Management, Personal Training Revenue, Operations, Financial Management, Leadership & Culture, Accountabilities. Those are sub-sections but we can flatten into a list under Responsibilities. Must use - for any list of duties/requirements/benefits. So we need to list each responsibility as
- . Should we keep subheadings? Probably not needed; just list items.
- Requirements: There's "Required Skills & Experience" and "Preferred Experience", "Physical Requirements", "Education Requirements". Those could be under Requirements or Qualifications. The instruction: Use headings like Requirements, Qualifications, Skills. We can combine. Probably "Requirements" for required skills & experience, education, physical, etc. "Preferred Experience" could be under Qualifications or maybe separate "Preferred Qualifications". But we should avoid thin sections. Could put all under "Requirements" and note preferred as part of that.
- Skills: Could be separate but we might combine with Requirements.
- Benefits: There's a Benefits section with bullet list.
- Pay: Compensation (Salary) $65,000 - 75,000 per year Potential Annual Bonus of $48,000. That's specific, so include Pay section.
- Schedule: Schedule Requirement: day-shift, flexible any day Monday-Sunday. That's specific, include Schedule.
We must not include boilerplate like Disclaimer, About JEM Wellness Brands (maybe that's about company but could be considered About the role? It's more about company; but we already have About the role covering initial description. The "About JEM Wellness Brands" is extra company info; could be considered part of About the role or maybe we could add a section "About the company". But instruction only lists certain headings; we can add others if needed? It says use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but says "use for section headings (e.g. ...)". Likely we should stick to those. The About JEM Wellness Brands could be considered part of About the role or maybe we can omit as it's somewhat boilerplate? It's substantive about company mission, values. Might be worth including under About the role. We'll incorporate that info into About the role paragraph.
We must remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So remove the "Disclaimer", "About JEM Wellness Brands", "Additional Requirements & Equal Opportunity Statement", etc. Also remove "Pre-Employment Screening:" maybe that's a requirement? It's about background check; could be considered a requirement. Might keep as part of Requirements.
We need to preserve ALL substantive information; do not invent or summarize away detail. So we must keep details like CPR/AED certification, ability to obtain within 30 days, etc. Also "Physical Requirements: frequently lift and/or move up to 50 pounds". Also "Education Requirements: High school diploma or GED required Bachelor's degree in business management or related field preferred". Also "Schedule Requirement: day-shift, flexible any day Monday through Sunday". Also "Compensation (Salary) $65,000 - 75,000 per year Potential Annual Bonus of $48,000". Also Benefits list.
We must not include filler like "commensurate with experience". Not present.
Now craft HTML.
Structure:
About the role
... combined intro and company mission ...
Responsibilities
- Demonstrate working knowledge of all company policies and standard operating procedures; communicate and implement policies to staff; foster teamwork and productivity.
- Recruit, hire, and develop high-caliber employees; make sound decisions and resolve personnel issues per company guidelines.
- Conduct regular team meetings and provide coaching for performance improvement.
- Lead, motivate, and manage the sales team to achieve membership and revenue goals; implement company programs and promotions to drive lead generation and new member growth; ensure proper tracking of leads, accurate reporting, and effective communication of promotions; review sales-related communications for accuracy and effectiveness; facilitate weekly sales meetings to review strategies and performance; promote community engagement and local business partnerships.
- Achieve personal training revenue and session production goals; integrate personal training into point-of-sale presentations to maximize package sales.
- Oversee cleanliness, maintenance, safety, and security standards; coordinate with support functions (Fitness, Sales, Marketing, Accounting, IT); resolve member complaints promptly and professionally; manage payroll processing and labor controls.
- Monitor budgets, income statements, and expense controls; implement recovery plans when financial goals are not met; maintain expenses at or below budget and explain variances.
- Serve as a role model and create an inspiring work environment; hold weekly and individual meetings with key personnel; encourage honest feedback and take action to improve employee experience.
- Achieve financial and membership goals; maintain Crunch standards for cleanliness, safety, and service; ensure timely completion of tasks and adherence to policies; drive membership retention and community engagement.
But we may have duplicated some items; ensure we capture all.
Let's list each bullet from original:
Team Leadership & Administration:
- Demonstrate working knowledge of all company policies and standard operating procedures.
- Communicate and implement policies to staff; foster teamwork and productivity.
- Recruit, hire, and develop high-caliber employees.
- Make sound decisions and resolve personnel issues per company guidelines.
- Conduct regular team meetings and provide coaching for performance improvement.
Sales & Revenue Management:
- Lead, motivate, and manage the sales team to achieve membership and revenue goals.
- Implement company programs and promotions to drive lead generation and new member growth.
- Ensure proper tracking of leads, accurate reporting, and effective communication of promotions.
- Review sales-related communications for accuracy and effectiveness.
- Facilitate weekly sales meetings to review strategies and performance.
- Promote community engagement and local business partnerships.
Personal Training Revenue:
- Achieve personal training revenue and session production goals.
- Integrate personal training into point-of-sale presentations to maximize package sales.
Operations:
- Oversee cleanliness, maintenance, safety, and security standards.
- Coordinate with support functions (Fitness, Sales, Marketing, Accounting, IT).
- Resolve member complaints promptly and professionally.
- Manage payroll processing and labor controls.
Financial Management:
- Monitor budgets, income statements, and expense controls.
- Implement recovery plans when financial goals are not met.
- Maintain expenses at or below budget and explain variances.
Leadership & Culture:
- Serve as a role model and create an inspiring work environment.
- Hold weekly and individual meetings with key personnel.
- Encourage honest feedback and take action to improve employee experience.
Accountabilities:
- Achieve financial and membership goals.
- Maintain Crunch standards for cleanliness, safety, and service.
- Ensure timely completion of tasks and adherence to policies.
- Drive membership retention and community engagement.
We can combine some but keep each as separate - . Might be many but okay.
Now Requirements section: include Required Skills & Experience, Preferred Experience, Physical Requirements, Education Requirements, Pre-Employment Screening (background check). Also maybe CPR/AED certification.
Let's list:
Required Skills & Experience:
- Fitness facility or customer service-oriented management experience.
- Proven ability to execute objectives quickly and manage KPIs effectively.
- Experience supervising employees.
- CPR/AED certification (or ability to obtain within 30 days of hire).
- Strong leadership, communication, and decision-making skills.
- Understanding of labor control and staffing optimization.
Preferred Experience:
- 3+ years of management experience.
Physical Requirements:
- This is a physical role requiring the employee to frequently lift and/or move up to 50 pounds and may require standing or bending for prolonged work hours.
Education Requirements:
- High school diploma or GED required.
- Bachelor's degree in business management or related field preferred.
Pre-Employment Screening:
- All offers of employment for this position are contingent upon the successful completion of a background check in accordance with company policy and applicable laws.
We could also include "All offers of employment ... background check". That's substantive.
Now Benefits section: list each bullet.
Benefits:
- Comprehensive Health Coverage – Full-time team members are eligible for medical, dental, and vision insurance.
- Income Protection – Short-term and long-term disability insurance available for full-time employees.
- Additional Coverage Options – Access to a variety of ancillary insurance plans for full-time employees.
- Retirement Savings – 401(k) plan with employee contribution options, available to all employees after six months of service available for full-time and part-time employees.
- Flexible Time Off – Enjoy flexible paid time off (salary employees only).
- Paid Holidays – Company-designated holidays throughout the year for salaried team members.
- Wellness Perks – Complimentary Crunch gym membership for all employees.
- Safety & Certification Support – Free CPR/AED re-certifications provided by the company for all employees.
Pay section:
- Compensation (Salary) $65,000 - 75,000 per year
- Potential Annual Bonus of $48,000
Schedule section:
- This position is designated as a day-shift role.
- Employees must be available and flexible to work any day of the week, Monday through Sunday, as scheduled by the Company.
- Work schedules may vary based on business needs.
Now About the role paragraph: combine initial description and company mission.
Original intro: "We’re seeking a General Manager to join our leadership team and oversee all aspects of club operations—driving sales success, ensuring member satisfaction, and maintaining a clean, welcoming facility. This role is offered by JEM Wellness Brands, the proud franchise operator of Crunch Fitness, the “No Judgment Gym” known for fun, effective workouts. Crunch ranks #1 in fitness and #32 overall on Entrepreneur’s Franchise 500 (2025), with 3M members, 500+ locations, and its new Crunch 3.0 design. JEM is growing fast and committed to your future. Since 2022, we’ve acquired six Northern California Crunch locations, partnered with Atticus Franchise Group, and set a goal to open 75 new gyms by 2032. This year, we celebrated a Brookfield, WI opening with NBA star Trae Young and JEM leadership. We’re building a movement of self-improvement through purpose-driven work and people-first culture."
Then later "About JEM Wellness Brands" paragraph: "Founded in 2022, JEM Wellness Brands is a first-in-class health and wellness franchisee platform and an official franchise partner of Crunch Fitness. Our mission is simple: to empower people to feel good in their bodies, confident in their choices, and connected to a lifestyle of wellness. Through our portfolio of industry
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but says "use for section headings (e.g. ...)". Likely we should stick to those. The About JEM Wellness Brands could be considered part of About the role or maybe we can omit as it's somewhat boilerplate? It's substantive about company mission, values. Might be worth including under About the role. We'll incorporate that info into About the role paragraph.
We must remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So remove the "Disclaimer", "About JEM Wellness Brands", "Additional Requirements & Equal Opportunity Statement", etc. Also remove "Pre-Employment Screening:" maybe that's a requirement? It's about background check; could be considered a requirement. Might keep as part of Requirements.
We need to preserve ALL substantive information; do not invent or summarize away detail. So we must keep details like CPR/AED certification, ability to obtain within 30 days, etc. Also "Physical Requirements: frequently lift and/or move up to 50 pounds". Also "Education Requirements: High school diploma or GED required Bachelor's degree in business management or related field preferred". Also "Schedule Requirement: day-shift, flexible any day Monday through Sunday". Also "Compensation (Salary) $65,000 - 75,000 per year Potential Annual Bonus of $48,000". Also Benefits list.
We must not include filler like "commensurate with experience". Not present.
Now craft HTML.
Structure:
About the role
About the role
... combined intro and company mission ...
Responsibilities
- Demonstrate working knowledge of all company policies and standard operating procedures; communicate and implement policies to staff; foster teamwork and productivity.
- Recruit, hire, and develop high-caliber employees; make sound decisions and resolve personnel issues per company guidelines.
- Conduct regular team meetings and provide coaching for performance improvement.
- Lead, motivate, and manage the sales team to achieve membership and revenue goals; implement company programs and promotions to drive lead generation and new member growth; ensure proper tracking of leads, accurate reporting, and effective communication of promotions; review sales-related communications for accuracy and effectiveness; facilitate weekly sales meetings to review strategies and performance; promote community engagement and local business partnerships.
- Achieve personal training revenue and session production goals; integrate personal training into point-of-sale presentations to maximize package sales.
- Oversee cleanliness, maintenance, safety, and security standards; coordinate with support functions (Fitness, Sales, Marketing, Accounting, IT); resolve member complaints promptly and professionally; manage payroll processing and labor controls.
- Monitor budgets, income statements, and expense controls; implement recovery plans when financial goals are not met; maintain expenses at or below budget and explain variances.
- Serve as a role model and create an inspiring work environment; hold weekly and individual meetings with key personnel; encourage honest feedback and take action to improve employee experience.
- Achieve financial and membership goals; maintain Crunch standards for cleanliness, safety, and service; ensure timely completion of tasks and adherence to policies; drive membership retention and community engagement.