General Manager

About the role

In the role of General Manager, you are responsible for the day‑to‑day operations of the community, including full profit and loss responsibility. The General Manager executes the operations plan, evaluates all aspects of the business, and oversees recruiting, hiring, development, and performance management of the team. The position partners with the Regional Vice President on sales and operations strategies, ensures compliance with company requirements, and maintains a safe and productive environment.

Responsibilities

• Partner with the Regional Vice President in developing sales and operations strategies and tactics consistent with company objectives.
• Regularly communicate community performance to the Regional Vice President.
• Supervise and collaborate with the Community Sales Manager to assess competitive threats, develop sales plans, and conduct business‑to‑business sales calls.
• Perform scheduled marketing and sales activities—including calls, tours, and sales meetings—to increase census.
• Implement strategies for labor, occupancy, expenses, and overall quality enhancement, reviewing and adjusting activities as needed.
• Assist in developing community budgets and capital requirements, forecasting and approving all expenses.
• Act as liaison between field operations and the Support Center, building strong relationships with Support Center resources.
• Conduct regular reviews of building needs and preventative maintenance, making recommendations as appropriate.
• Provide on‑call and overnight coverage as specified by schedule or as needed.
• Fill in various community positions as required for training, PTO coverage, or absences.
• Build a high‑performing team, maintain high employee engagement, and ensure employee satisfaction scores meet or exceed company standards.
• Interview, hire, train, schedule, develop, and performance‑manage assigned staff (average team size 18‑24).
• Meet financial management requirements for the community.
• Maintain a safe working and living environment.
• Conduct monthly resident and staff meetings to communicate effectively.
• Develop and maintain positive relationships with key stakeholders, including governmental agencies, business partners, and community groups.
• Perform other duties as needed or assigned.

Requirements

• Bachelor’s degree in business administration, healthcare administration, hospitality, or a related field preferred.
• Two (2) to four (4) years of experience in operations management with demonstrated success in meeting financial goals in senior/retirement living, assisted living, long‑term care, hospitality, restaurant, retail, or related fields.
• Successful work history in senior living, long‑term care, hospitality, restaurant, retail management, or related fields.
• Demonstrated success in operating and maintaining a quality, customer‑service‑focused workforce.
• Experience recruiting, training, and developing team members; understanding performance‑management expectations as guided by the company.
• Understanding of facilities management and ensuring systems are maintained properly.
• Proficient knowledge of computer systems, including Microsoft Office Suite.
• Must satisfy and be in compliance with the company’s Motor Vehicle Policy standards.
• Position may require driving responsibilities (company‑provided and/or personal vehicle); must possess a valid driver’s license.

Benefits

• Paid holidays and PTO.
• Annual anniversary rewards (dependent on classification and location).
• Health, dental, vision, and life insurance.
• Retirement Savings Plan / 401(k) with employer match.
• Tuition reimbursement for U.S.–based communities.
• Supportive work environment with advancement opportunities and work‑life balance.