Founding Product Marketing Manager

Remote – US based candidates only, no visa sponsorship available.

About the role

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a Media environment.

Responsibilities

• Shape and communicate the company’s unique value to a technical audience
• Lead the product marketing side of the company’s release process with key stakeholders
• Develop and execute go-to-market strategies for new product features and partnerships
• Analyze the competitive landscape to create beneficial positioning and marketing assets
• Create content and sales enablement materials to drive customer engagement and sales pipeline
• Engage with customers directly to gather insights and enhance product storytelling
• Support relationships with industry analysts to elevate the company’s market presence

Qualifications

• 5+ years of experience in B2B SaaS product marketing, preferably for technical products
• Proven leadership in go-to-market product launches from conception to execution
• Ability to collaborate with various stakeholders, including technical customers and engineers
• Strong understanding of go-to-market strategies, product positioning, and competitive analysis
• Excellent communication skills for producing effective content and enablement materials
• High-agency mindset with entrepreneurial spirit, eager to build a new function from scratch
• Experience in fast-paced, high-growth environments, balancing strategy and execution

Pay

$145,000 – $175,000 annually

Benefits

• Equity participation in the company’s growth
• 401(k) retirement plan
• Comprehensive medical, dental, and vision health benefits
• Education stipends for professional development