Founding GTM Engineer - Remote

Growth Architecture & Pipeline Ownership

• Own the pipeline number and the system that produces it — how it’s generated, measured, orchestrated across the business, and improved over time.
• Drive measurable increases in qualified pipeline (Sales) and account expansion (CS upgrades and adoption) as the primary outcomes of this role.
• Run a continuous experimentation system with clear hypotheses, rapid launches, instrumented measurement, and fast keep-or-kill decisions.
• Identify, test, and scale new acquisition channels, growth motions, and ecosystem opportunities.

Automation, AI & Signal-Based Systems

• Design and build automation and AI-powered solutions across GTM systems — including signal-based workflows that act on buyer intent, engagement, and lifecycle events to improve speed, relevance, and conversion.
• Build and support automated outbound and engagement workflows, including enrichment, qualification, routing, and Sales handoff, in alignment with GTM strategy and system governance.
• Leverage AI to enable contextual personalization at scale across GTM motions — reducing manual effort, increasing seller efficiency, and improving message relevance and consistency.
• Drive end-to-to implementation of GTM automation across platforms owned by GTM (e.g., Qualified, RB2B, HubSpot, Clay) — from design through deployment and optimization.
• Where appropriate, develop proofs of concept and early-stage architecture to validate outcomes before accelerating production deployments.

Systems Architecture & Technical Execution

• Partner with our GTM Operations Manager to map and audit the full prospect-to-customer journey to identify opportunities to drive revenue growth.
• Evaluate and evolve the tech stack for how tools integrate into the broader data ecosystem and whether they unlock new growth capacity.
• Support the infrastructure that allows Marketing, Sales, and Success to share a single version of the truth — with data flowing cleanly from top-of-funnel through Finance.

Measurement & Continuous Improvement

• Own the performance of GTM automation and AI-powered workflows — identifying opportunities to improve efficiency, speed-to-lead, and conversion.
• Use funnel performance and system insights to continuously optimize workflows, targeting, and engagement logic.
• Define and implement KPIs for GTM experiments, including A/B tests and pipeline attribution, and translate learnings into actionable recommendations that inform ongoing priorities.