Fitness Sales Manager

We're building a team of leaders who live and breathe fitness—professionals who take ownership of performance, sales, and team development. The Fitness Sales Manager is not just a title—it's a mission. You'll lead a team of elite personal trainers, drive the growth of our training department, and embody the Gold's Gym standard of excellence.

Why Gold's

• Access to a powerful, recognized global brand
• Large, diverse membership base
• Proven mentorship and career growth opportunities
• Professional culture that rewards results and leadership

About the Role

This is a performance-based leadership position inside one of the most respected names in fitness. Success here is built on measurable outcomes—sales growth, staff development, and client satisfaction. Your success will depend on:

• Your ability to lead, coach, and develop personal trainers
• Your skill in driving personal training sales with integrity and enthusiasm
• Your consistency in creating systems that sustain growth
• Your willingness to be on the gym floor, coaching and connecting with members daily

Responsibilities

• Lead, mentor, and manage the Personal Training team
• Drive all aspects of personal training sales, revenue, and member conversion
• Conduct fitness assessments, onboarding sessions, and sales presentations
• Hire, onboard, and develop high-performing trainers
• Manage schedules, session bookings, and department operations
• Track team performance metrics—sales, session volume, retention, and engagement
• Foster an elite culture of professionalism, accountability, and continuous education
• Collaborate with leadership to plan and execute major club events and initiatives
• Maintain a strong presence on the gym floor to build member relationships and visibility

What Sets Our Best Managers Apart

Our top-performing Fitness Sales Managers:

• Build, coach, and develop teams that perform
• Lead by example—both on the floor and in business meetings
• Are confident, professional, and sales-driven
• Thrive in target-driven environments
• Communicate clearly and follow up consistently
• Continue their own professional and fitness education relentlessly
• Care deeply about member results, team culture, and business growth

This Role Is Not for You If

• You avoid accountability and feedback
• You're uncomfortable with goal-driven sales
• You struggle with time management or consistency
• You avoid being on the gym floor
• You're seeking a "desk job" rather than a leadership position

Requirements

• Nationally recognized Personal Training Certification (NASM, ACSM, ACE, ISSA, NSCA, NPTI, etc.) preferred
• CPR/AED Certification (current)
• Minimum 2 years of personal training experience
• Minimum 1 year of supervisory or management experience in fitness or sales
• Proven record of meeting or exceeding sales goals
• Strong understanding of fitness programming, member engagement, and business operations
• Professional appearance, leadership presence, and effective communication skills
• Ability to demonstrate exercises and be physically active on the gym floor

Benefits

• Free Education and Credits towards CECs
• Discounts on Certifications
• Commission & Bonus Structure
• Free Gold's Gym Membership to our locations
• 20% Employee Discount on clothing and products
• Medical Benefits
• 401k
• 7 Paid Holidays + Vacation Pay
• Growth Opportunities Across Our Expanding Gold's Gym Network

Relocation assistance not provided.