Field Sales Representative

About the Role

The Field Sales Representative (FSR) is a sales professional with a strong connection to welding and technology. This role focuses on implementing and following the Welding Sales Strategy through solution-based and consultative sales techniques to develop and increase market share. The FSR demonstrates and presents the value of Fronius products and services to new and existing customers, clearly communicating their unique features and differentiators.

Location: Southeast Pennsylvania

Responsibilities

• Establishes new prospects through cold calls, trade shows, site visits, school visits, and other interactions.
• Generates new business opportunities from existing customers, prospective clients, and other channels.
• Maintains current customers by staying in contact and addressing their needs and challenges quickly and efficiently.
• Develops expertise with key elements of the product line to perform sales demonstrations and engage in purposeful discussions with weld operators, engineers, and management regarding new equipment purchases and upgrades.
• Researches prospects and opportunities to determine potential fit and sales opportunities.
• Organizes and facilitates sales, technical, and learning resources for prospects and customers.
• Conducts welding equipment demonstrations and product trials—either on-site or at a Fronius USA facility—to address challenges and highlight business value.
• Serves as a trusted business and welding consultant, guiding prospects and customers in selecting the most effective solutions for their specific needs.
• Actively influences multi-level decision makers by linking product value to customer pain points and business challenges.
• Coordinates budgets, forecasts, and reports with the relevant Regional Sales Manager.
• Develops and implements account plans for national, international, and global accounts.
• Builds and manages a stable sales pipeline to ensure consistent sales growth through the entire sales cycle.
• Monitors every sales opportunity for viability and actively nurtures them to successful completion.
• Evaluates win/loss ratios regularly and develops strategies for improvement.
• Maintains awareness of global, national, regional, and individual sales goals and develops strategies to meet or exceed them.
• Assists in the development of new sales literature, ads, training materials, and press releases.
• Monitors customers and markets for potential shortcomings in the product line and communicates these to the National Support Group.
• Participates in trade fairs, seminars, and professional organizations at local, regional, and national levels when required.
• Assesses the scope of technical, sales, and training requests to determine whether to handle them directly or delegate to the appropriate expert.
• Utilizes a follow-up process to monitor customer sales, support, and training requests from inception to completion.
• Formulates clear verbal and written communication to ensure objectives are met in sales, technical, and business environments.
• Manages challenges effectively, positively, and professionally; promotes teamwork to achieve established goals and objectives.
• Records all customer-related activities in the Customer Relationship Management (CRM) platform, including leads, opportunities, appointments, calls, and on-site reports.
• Offers Industrial Welding Systems (IWS) for manual and robotic three-phase industrial environments.
• Investigates customer challenges and offers solutions to overcome objectives.
• Demonstrates the ability to effectively manage and complete projects of varying durations, from short-term initiatives to long-term strategic efforts.
• Performs all other duties as assigned by management.

Requirements

• Possess a valid passport or have the ability to obtain and pay for one.
• Willing and authorized to travel throughout the USA.
• Have a valid driver’s license.
• Experience in the field and/or an associate degree preferred.
• Knowledge of Spanish and/or German is a plus.
• Strong knowledge of MS Outlook, Excel, Word, PowerPoint, and CRM 360 Dynamics preferred.
• Demonstrated ability to work independently and remotely, as well as collaboratively within a team environment.
• High degree of problem-solving skills.
• Ability to multi-task.
• Ability to perform a MIG sales weld (6” Flat Weld).

Health and Safety

• Must comply with all safety and health standards established by Fronius USA, LLC and federal, state, or local requirements.
• Employees could be required to lift up to 50 pounds unassisted.
• Duties will be performed in both an office environment and a field setting.
• Employees will be occasionally exposed to tripping hazards.

Benefits

• Flexible work schedule with hybrid options.
• PTO available immediately plus 11 paid holidays.
• Employer-matched 401(k).
• Medical, Dental, and Vision covered 100% for employees.
• 50% company-paid Medical, Dental, and Vision for family members.
• Employee Assistance Program.
• Short-Term and Long-Term Disability.
• Flexible Spending Accounts for Health Care and Dependent Care.