Field Marketing Manager, Startups

Job Summary

Rippling is looking for a Marketing Field Engineer to drive the growth of our field marketing efforts. This role will help scale our demand generation engine to achieve $1B in ARR over the next couple years.

Responsibilities

• Drive both strategy and execution. Find new conferences and events to attend and develop new field experiments to reach the startup audience, then work cross-functionally to get them off the ground.
• Manage the startup calendar of events. Make decisions quickly about where we need to be and how we need to show up to reach this audience.
• Share learnings and performance metrics. Ensure we're tracking the right metrics and keep leadership and cross-functional partners up to date.
• Manage and maximize the field marketing budget. Closely track expenses against plan.
• Constantly innovate and push the envelope, moving beyond typical B2B marketing playbooks to unlock scale and ROI.

Requirements

• A deep knowledge of the startup ecosystem through prior experience
• A hacker’s mentality. Obsess over finding novel ways to efficiently scale every program—even when conventional wisdom says you’re wrong.
• 3+ years of experience in field/event marketing targeting startups
• Strong attention to detail
• Willing to roll up your sleeves. Expect to work hard to provide feedback and get the job done.
• Excellent verbal and written communication skills. Regularly communicate directly with executives and other senior leaders.
• Bias for speed. Move quickly and expect your team to do the same.

Qualifications

• Experience with Salesforce and Outreach is preferred
• Ability to navigate through ambiguity. Recognize where we need to go, but understand it won't always be a straight path to get there.

Benefits

Rippling offers a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.

Pay

The pay range for this role is: 115,000 - 143,000 USD per year (US Tier 1)

Work Schedule

This role is Hybrid (San Francisco, CA, US)