Field Marketing Manager- Boston (Advizex)
Myriad360 · Boston, MA · 3 wk ago
RemoteRemoteMarketing$100k–$120k/yrFull-time
About the Role
The Field Marketing Manager will lead and manage Myriad360's field marketing programs across the Eastern region, developing and executing strategies to increase market penetration, strengthen partner relationships, and elevate brand awareness. You will own programs in the East while also supporting select national initiatives. This role blends strategic collaboration, creative problem-solving, strong relationship management, and data-driven decision making.
Responsibilities
- Plan, manage, and execute field marketing programs across the Eastern region, including client-facing events and conference sponsorships.
- Collaborate with the Director, National Field Marketing, to align programs with company objectives and regional growth goals.
- Develop and execute initiatives to drive engagement and strengthen client and partner relationships in the East Region.
- Present program plans, updates, and post-event recaps with clear metrics and recommendations.
- Manage event logistics, including venue sourcing, contracts, shipping, catering, AV, signage, swag, and communications.
- Work cross-functionally with Sales, Partner Marketing, and BDRs to ensure proper outreach, attendance, and post-event follow-up.
- Track and analyze event metrics, pipeline influence, and sponsorship ROI.
- Maintain the Field Marketing calendar and support national marketing initiatives.
- Manage budget tracking, vendor invoicing, and ROI reporting.
- Collaborate with the Partner Marketing team to align sponsorship goals and support partner-driven marketing efforts.
- Provide strategic guidance to the broader marketing team for event-related assets and digital marketing efforts.
- Leverage AI-driven platforms for content ideation and process efficiency.
- Identify opportunities to streamline workflows and scale regional marketing efforts.
- Serve as the key liaison between Marketing, Sales, and external partners.
Qualifications
- 5+ years in Field, Event, or Partner Marketing (tech/VAR ecosystem a plus).
- Proven success managing end-to-end event logistics and regional marketing programs.
- Proficiency in Excel and PowerPoint.
- Familiarity with HubSpot, Salesforce, Trello, ChatGPT, and event management platforms (a plus).
- Strong understanding of event logistics, budget tracking, and ROI measurements.
- Excellent written, verbal, and interpersonal communication skills.
- Ability to thrive in a fast-paced, high-growth environment with shifting priorities.
- Willingness to travel up to 40%-50% across the Eastern region.
Benefits
- Unlimited Paid Time Off (PTO)
- Incentive compensation plans for all employees
- Company-funded 401k contributions
- Zero-cost employer-covered health insurance
- Annual BYOD (Bring Your Own Device) reimbursement up to $500
- Paid Parental Leave
- Transparent, candid culture with 1:1 coaching and performance reviews
Pay
Pursuant to the NYC Pay Transparency Law, the base salary range in New York City for this position is $100,000 - $120,000 OTE. Compensation in other geographies may vary.
Must be based in the United States.