Field Marketing Manager

What You'll Do

As the Field Marketing Manager, North America, you'll play a key role in executing LawVu's regional marketing strategy by owning a portfolio of conferences, events, and marketing programs across North America. You'll work closely with the Director, Field Marketing- North America to deliver exceptional experiences that drive awareness, engagement, and pipeline.

• Own the end-to-end planning, execution, and optimization of a portfolio of North American third-party events, webinars, and regional marketing programs.
• Partner with the Director of Field Marketing to execute integrated event revenue programs that maximize engagement before, during, and after every event.
• Partner closely with Sales to support account targeting, attendee recruitment, onsite engagement, and post-event follow-up.
• Capture customer, competitive, and market insights from events and share key learnings with the broader team.
• Measure program performance and prepare post-event reporting, recommendations, and lessons learned to continuously improve future programs.

Qualifications

• 3-5 years of experience in field marketing, event marketing, B2B marketing, or a related role.
• A track record of creating measurable pipeline impact through field programs.
• An exceptional project manager who can manage vendors, budgets, timelines, and multiple concurrent projects while keeping stakeholders informed and programs on track.
• Strong written and verbal communication skills with excellent attention to detail.
• Take ownership, solve problems proactively, and aren't afraid to make decisions.
• Curious by nature and enjoy capturing customer and market insights that can improve future programs.
• Willing and able to travel to support events.

Why LawVu?

• Monthly wellness allowance to use on whatever enables you to bring your whole self to work – gym membership, massage, childcare…the list goes on!
• Health insurance
• Extended paid parental leave
• Extra paid day off on your birthday
• Home office allowance set up for remote employees
• Reports to: Director, Field Marketing – North America