Field Canvassing Team Lead
About the role
Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project. Trusted by more than 1 million homeowners across the US and Canada, we are America’s largest direct-to-consumer full-service provider of branded home services and products.
Responsibilities
The Field Canvassing Team Lead is responsible for hiring, training, and developing a team of Field Canvassers to build Leaf Home brand awareness in pre-selected high-probability neighborhoods.
- Drive canvassing-based marketing initiatives to generate sales leads for sales representative follow up.
- Identify, schedule, and plan route calendar (including evenings and weekends) for team of Field Canvassers in assigned territory.
- Manage a multi-team territory to generate customer lead generation.
- Recruit, hire, train, and develop a team of Field Canvassers and create accountability through established marketing goals and KPIs.
- Manage permit requirements in assigned territories to ensure compliance with local ordinances and regulations.
- Work closely with the Field Canvassing Manager to collaborate with the local Operations and Installation Mangers to grow brand presence within the local market.
- Track and report canvassing lead generation metrics to evaluate performance and ROI of territory.
- Responsible for exceeding sales lead quotas based upon established KPIs.
- Performs other duties as assigned by supervisor.
Qualifications
High school diploma or equivalent. 2+ years of management experience in field canvassing for direct-to-consumer industry.
- Experience in customer service and/or sales.
- Experience in lead generation, experiential marketing, and/or field canvassing.
- Experience recruiting, onboarding, and training marketing, canvassing, and/or event staff.
- Knowledge of current best practices and new strategies for canvassing and direct to consumer field marketing.
- Ability to work outside in varying climates.
- Ability to work evenings and/or weekends.
- Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”
- Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.
- Hold oneself accountable and responsible while being self-driven in accomplishing goals.
- Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion.
- Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
- Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
- Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.
- Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Preferred Knowledge, Skills, Abilities or Certifications
- Previous door-to-door canvassing experience.
- Home improvement knowledge and/or experience.
Benefits
The benefits of working at Leaf Home are wide-ranging and include:
- Industry-best compensation packages
- Competitive health, dental, and vision insurance
- 401k with company match
- Paid time off including paid parental leave
- Individualized career development programs
- On-demand lunch program
- Childcare assistance
- Free gym membership
- Employee assistance programs, including legal, financial planning, and counseling
- Employee discount marketplace
- Employee Resource Groups such as VetConnect, DEI Committee, Women’s Committee