Jobs · Marketing · Minnesota

Fiber Preterm Assemblies Product Line Manager

CommScope · Shakopee, MN · 1 wk ago
Marketing$103k–$130k/yrFull-time

Duties and Responsibilities

  • Manage the product life cycle.
  • Accountability for the product lines P&L, including: revenue attainment, gross margin and operating income.
  • Supports sales and marketing efforts by leading research of market opportunities and competitors with existing product line in assigned markets.
  • Manage and develop sales and marketing presentations where additional technical expertise is required on specific solutions, applications, architectures, or assigned markets.
  • Responsible for providing expertise and maintaining product evaluations on competitive product offers and acts as main customer contact on issues related to the product.
  • Through close contact with target market and customers, responsible for new product visioning and idea generation.
  • Attends trade shows, reviews market / trade publications and interfaces with sales workforce.
  • Participates in technology and product roadmap development.
  • Develops business cases for new product development including financial evaluations (RR, ROI, OPP, Cost), competitive and market analyses, customer needs, critical success factors, sales justifications, and other business case components.
  • Defines target markets / customers and product positioning.
  • Develops product definition including price, cost and performance objectives, reliability and functional features, manufacturability, and life cycle forecasts. Identifies and selects sales channels to distribute products to targeted markets / customers. Develops new production introduction plan.
  • Responsible for the launch of new products.
  • Initiates and participates in the development of all marketing collateral material.
  • Establishes sales promotions and special incentive programs.
  • Prepares technical databases for proposal generation.
  • Develops and conducts product, market and application training.
  • Ensures successful transition to manufacturing.
  • Supports sales through joint sales calls.
  • Conducts product review meetings.
  • Establishes and monitors product introduction budget
  • Responsible for profit and loss (P&L), evaluating, recommending and initiating cost reductions, discount analyses and inventory levels.
  • Develops and evaluates opportunities for new products and / or line extensions. Identifies new target markets and related strategies.

Required Qualifications for Consideration

  • A minimum of high school diploma
  • Analytical and problem solving skills, and ability to articulate complex concepts to a broad range of internal and external audiences
  • Proven ability to effectively communicate with several types and levels of staff and external contacts, both in writing and verbally
  • Must have effective presentation skills
  • Ability to work simultaneously on many priorities, which change frequently
  • Assertive, persuasive and creative problem-solving skills.
  • Ability to travel up to 10% (including international travel)

Preferred Qualifications for Consideration

  • Bachelor's degree in a related field such as Engineering, Science or Business Administration preferred
  • Preferably 10 years relevant work experience with a minimum of 2 years in a role working with or supporting PLM.

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