Farm Family Territory Leader
About the role
A Farm Family Territory Leader is responsible for driving profitable P&C growth in a designated territory. The role involves engaging in sales, service, and risk management activities to achieve profitability and growth goals, while providing technical and procedural advice to appointed distribution partners. This role will market, manage, and expand all P&C lines of business insurance through select distribution partners, driving profit and premium to meet financial objectives. The role also partners with the Annuity Distribution team to achieve annuity production targets with the territory. In partnership with the Regional Field Executive, P&C Distribution Territory Leader recommend product, pricing, marketing plans, and is the liaison for distribution partner experience to support achieving the goals of the territory.
Responsibilities
- Drive profitable P&C growth in a designated territory through sales, service, and risk management activities.
- Market, manage, and expand all P&C lines of business insurance through select distribution partners to meet profit and premium objectives.
- Partner with the Annuity Distribution team to achieve annuity production targets.
- Partner with the Regional Field Executive and P&C Distribution Territory Leader to recommend product, pricing, and marketing plans, and serve as liaison for distribution partner experience.
- Identify and target P&C distribution partnerships; formalize new relationships through a structured contracting and appointment process.
- Develop and maintain strong relationships with distribution partners; conduct partner visits and business review sessions.
- Establish Farm Family as the preferred provider for agribusiness and commercial lines; communicate product changes and company objectives to agency partners.
- Develop and implement strategic, data‑driven business plans; monitor KPIs and refine plans; lead creation and execution of territory sales and marketing strategies.
- Collaborate with cross‑functional teams to deliver solutions; consult with field and internal partners to define needs, develop business solutions, and provide industry insights focusing on sales/marketing, risk management, and profitability.
- Serve as primary point of contact for all distribution partners within the assigned territory.
- Represent Farm Family at industry forums, conferences, and associations to elevate visibility and reinforce strategic alignment.
Qualifications
- Bachelor's degree
- Six to eight years of experience
- Working with P&C distribution partners in farm and ranch and/or commercial lines
- Experience partnering with product and underwriting departments to drive profitable growth
Requirements
- Ability for work‑related travel up to 40% of the time
- Applicants must be legally authorized to work in the United States; sponsorship of employment visas is not available
Skills
- Industry designations: CIC, CLCS, AFIS (preferred)
Benefits
We offer a competitive compensation package, performance‑based incentives, and a comprehensive benefits program—including health, dental, vision, 401(k) with company match, paid time off, and professional development opportunities.