Fall 2026 Social Media Intern - Dollywood Parks & Resorts

Responsibilities

• Aid in managing the social media presence for Dollywood Parks & Resorts, including influencer relations, social content creation, and community management.
• Support the social media team in executing interactive efforts across various platforms.
• Maintain and manage influencer inquiries and partnerships through AspireIQ, and schedule and create content for Dollywood Parks & Resorts’ channels.
• Collaborate with Dollywood Parks & Resorts personnel to obtain, develop, and proof content for all social/PR campaigns.
• Work with the Public Relations and Social Media team to support PR and event-related activities.
• Analyze social media analytics and adjust strategies to improve performance and meet goals.
• Maintain a watchful eye on all social media channels, addressing issues or opportunities as needed.

Requirements

• Must be 18 years old.
• Junior-level status at a college, university, or technical school with a concentration in Communications, Social Media, Marketing, or a related field.
• Excellent multi-tasking skills.
• Self-motivated and disciplined.
• Productive in a fast-paced environment.
• Dependable work attendance and flexibility with assigned work schedules, including nights, weekends, and holidays.
• Flexible to handle frequent changes in priorities.

Qualifications

• Able to make a friendly impression when speaking to or corresponding with guests, vendors, and other employees.
• Able to prioritize and complete work assignments on a timely basis.
• Able to maintain strict confidentiality and judgment regarding privileged information.
• Able to communicate effectively with guests and hosts using approved communication methods.
• Able to collaborate with cross-functional teams to plan, execute, and deliver projects ahead of schedule.
• Able to comprehend instructions and retain information.
• Able to perform duties consistent with creating a safe and secure environment for hosts and guests.
• Able to be flexible to handle frequent changes in priorities.

Skills

• Able to utilize effective communication, problem-solving, conflict management, and interpersonal skills.
• Able to make a friendly impression when speaking to or corresponding with guests, vendors, and other employees.
• Able to prioritize and complete work assignments on a timely basis.
• Able to maintain strict confidentiality and judgment regarding privileged information.
• Able to communicate effectively with guests and hosts using approved communication methods.
• Able to collaborate with cross-functional teams to plan, execute, and deliver projects ahead of schedule.
• Able to comprehend instructions and retain information.
• Able to perform duties consistent with creating a safe and secure environment for hosts and guests.
• Able to be flexible to handle frequent changes in priorities.

Benefits

The Dollywood Company offers a welcoming culture where ideas and decisions from all people support our efforts to be relevant in an ever-changing world. Equal opportunity employer.