Experiential Creative Director - Exhibition Activations

About Us

This is Spiro. A strategically-led, creatively-driven, leading global experiential agency. We exist to cultivate powerful brand connections through the channel of experiential. We believe strong global communities are empowered by diversity, inclusion & belonging. Where data-informed creative meets advanced digital solutions, we boldly go where no experience has gone before. As Spiro nauts, we are born storytellers & story makers; fearless dreamers of the “what if;" and pioneers of innovation in our craft. Together, we launch brands into their experiential orbit through the power of Brand Gravity.

Responsibilities

• Creative Leadership & Storytelling
  • Develop compelling experience narratives that translate complex healthcare and aerospace innovations into clear, emotionally resonant stories.
  • Craft overarching creative platforms that unify spatial design, content, technology, and attendee journey.
  • Lead ideation sessions, creative development, and pitch storytelling with clarity, confidence, and vision.
  • Champion narrative coherence across every touchpoint — from pre-show engagement to in-booth interactions.
• Exhibition & Environmental Experience Design
  • Partner closely with 3D designers to shape spatial concepts, attendee flow, and architectural storytelling.
  • Translate brand strategy and technical product information into immersive physical environments.
  • Ensure creative intent is maintained through design development, prototyping, and fabrication.
  • Guide the integration of digital, interactive, and sensory elements that enhance the physical experience.
• Sector Expertise: Healthcare & Aerospace
  • Understand regulatory, compliance, and communication nuances within healthcare exhibitions (pharma, med-tech, diagnostics).
  • Interpret complex aerospace technologies, systems, and engineering narratives into accessible, engaging experiences.
  • Stay ahead of industry trends, audience expectations, and emerging technologies relevant to both sectors.
• Cross-Functional Collaboration
  • Work in tight partnership with 3D, strategy, content, motion, and production teams to deliver cohesive experiences.
  • Collaborate with client services and growth teams to shape pitch strategy and elevate creative quality.
  • Build strong client relationships, acting as a trusted advisor and creative ambassador.
• Creative Direction Through Delivery
  • Provide direction and critique throughout design development, ensuring alignment with the creative vision.
  • Review 3D outputs, content, and environmental storytelling to maintain quality and consistency.
  • Attend installations and show openings to ensure the final experience reflects the intended narrative.
• Innovation & Future-Readiness
  • Explore emerging experiential technologies, materials, and engagement formats relevant to exhibitions.
  • Drive experimentation and pilot new approaches that differentiate clients on the show floor.
  • Inspire teams with forward-thinking creative methodologies and sector-specific innovation.

Requirements

• Minimum of 8+ years of experience in an experiential creative agency with a particular focus on experiential events & activations in the exhibition industry.
• Proven experience as a Creative Director or Senior Experiential Creative within exhibitions, events, or spatial storytelling.
• Strong narrative craft with the ability to simplify complex healthcare or aerospace subject matter.
• Deep understanding of exhibition design, attendee behavior, and environmental storytelling.
• Demonstrated ability to collaborate with 3D teams and translate ideas into spatial concepts.
• Confident presenter with exceptional communication and storytelling skills.
• Experience leading multidisciplinary teams and managing creative development from concept to execution.
• Familiarity with Adobe creative tools and expertise in harnessing the power of AI technologies to visualize creative ideation.
• Strong leadership skills – ability to build, develop, and motivate winning teams, supported by coaching and mentoring skills.
• Excellent customer and inter-company relationship skills.
• Proven experience in managing small and large creative projects from inception to project closeout, including follow-up methodology.
• Strong ability to work under pressure.
• Some travel required.

We understand the importance of transferrable skills and a diverse perspective, so if you do not fit all these requirements, we still want to hear from you and encourage you to apply!

Skills

• Possess the presence and experience to interface at executive level.
• Generate and present thought leadership on behalf of the agency.
• Maintain an effective working relationship with all company departments, with particular emphasis on a team approach to projects.

Success Metrics

• By 30 days: Understand team dynamics and perform basic job functions independently.
• By 60 days: Be self-reliant on basic job functions and begin executing more complex tasks.
• By 90 days: Have ownership over specific projects.

Benefits

• Remote Environment
• Full Benefits Package
• 401K Vesting Immediately
• Psychological Safety
• Diversity, Inclusivity and Belonging Culture
• Employee Led Resource Groups
• SpiroYOU Professional Development & Learning Programs
• Employee Events