Executive Social and Communications Manager

Responsibilities

• Serve as a strategic partner to the CEO and select executives, developing integrated annual communications plans across owned, earned, social, and emerging media
• Own executive social media presence end-to-end (strategy, content calendars, copywriting, production, and community engagement) with LinkedIn and X as flagship platforms
• Shape the playbook for how Lyft leaders show up in the world, establishing tone, best practices, and frameworks that scale across the executive bench
• Develop thought leadership campaigns and roadmaps that position executives as industry leaders while reinforcing Lyft's purpose and business priorities
• Manage execution across all external executive communications: with media, at speaking engagements, and on social channels
• You're equally comfortable editing an executive video and thinking through a six-month thought leadership arc in the same day
• Design and execute digital strategy around executive events and appearances: pre-event positioning, real-time coverage, and post-event amplification across social and beyond
• Lead experimentation in emerging formats and platforms, identifying new content types that expand executives' reach and engagement on social platforms
• Track KPIs to measure impact, learn from insights, and pivot as needed

Requirements

• Meaningful experience supporting executives across both strategy and execution - typically 4-7 years, though range and competence matters more than years
• Ideal candidate has experience supporting individuals with a track record of impactful media placements and growth in social engagement and influence
• Able to fluidly navigate between strategy, media relations, and social content execution. Content creation skills across copy, video, and visual formats, including on-the-fly content capture and editing short-form video clips made for social
• Able to translate complex business ideas into clear, compelling, short narratives through asking questions, connecting dots, and zooming out

Qualifications

• Proven ability to develop and implement comprehensive communications strategies
• Experience managing executive social media profiles and campaigns
• Strong understanding of social media analytics and metrics
• Excellent written and verbal communication skills
• Ability to manage multiple projects simultaneously and meet deadlines
• Experience with video production and editing tools
• Understanding of corporate governance and executive branding principles

Skills

• Strategic thinking and planning
• Content creation and editing
• Media relations and crisis management
• Executive coaching and development
• Project management and organizational skills

Benefits

• Great medical, dental, and vision insurance options with additional programs available when enrolled
• Mental health benefits
• Family building benefits
• Child care and pet benefits
• 401(k) plan with company match to help save for your future
• 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
• 18 weeks of paid parental leave
• Biological, adoptive, and foster parents are all eligible
• Subsidized commuter benefits
• Monthly Lyft credits and complimentary Lyft Pink membership