Jobs · Business Development · New York

Executive Director, Commercial Martech & Field Enablement Lead

Regeneron · Sleepy Hollow, NY · 6 days ago
On-siteBusiness Development$255k–$425k/yrFull-time

About the role

We are seeking a transformative and strategic senior leader with a wealth of diverse experience to work in close collaboration with BU SVPs and VPs and their leadership teams.

Responsibilities

  • Develop and implement a comprehensive MarTech strategy to optimize CRM systems, AI-driven initiatives, and digital engagement platforms for field enablement.
  • Lead the implementation and integration of CRM technology to support pre-call planning, next-best-action recommendations, and first-call resolution (FCR).
  • Prioritize technology investments based on business needs, ensuring alignment with BU priorities and organizational goals.
  • Oversee enablement for AI-driven solutions that enhance customer engagement, improve field productivity, and deliver actionable insights.
  • Collaborate with IT, SI&A, and commercial operations teams to ensure seamless integration of tools and technologies into field workflows.
  • Drive adoption and utilization of MarTech solutions across field teams, ensuring measurable improvements in engagement effectiveness and operational efficiency.
  • Partner with training teams to ensure field colleagues are equipped to harness MarTech tools effectively in their daily activities.
  • Define and communicate the long-term vision for field enablement and engagement strategy across businesses, ensuring alignment with each BU.
  • Design and optimize system for ongoing behavior change to ensure effective adoption and utilization of solutions.
  • Lead enablement initiatives for customer-facing colleagues, ensuring they have the tools, processes, and support to deliver differentiated engagements.
  • Partner closely with training teams to design and implement programs that address role-specific needs and capabilities, ensuring effective adoption and readiness.
  • Support the voice of the customer in the organization, ensuring that we understand the needs of HCPs, institutions, payers, and other pharma customers so they can receive meaningful, consistent, high-quality engagements.
  • Ensure governance and compliance appropriate to the pharmaceutical industry, including adherence to promotional regulations, data privacy standards, and HCP engagement codes.
  • Oversee the end-to-end healthcare provider (HCP) experience, ensuring interactions are seamless, supportive, and impactful.
  • Act as a senior partner across the business, collaborating with leaders in Marketing, Sales, Medical Affairs, Access, Commercial Operations, Compliance, IT/Analytics, and others to ensure alignment of enablement and engagement strategy with business plans.
  • Lead and develop a small and high-performing team, fostering a culture of excellence, accountability, and continuous learning.
  • Oversee budgeting, resource allocation, vendor/agency relationships, and execution of major projects and initiatives.

Qualifications

  • Bachelor’s degree required; MBA or advanced degree preferred.
  • At least 15 years of dynamic experience in the pharmaceutical or biotech industry, with significant leadership experience in commercial, field, enablement, or engagement roles.
  • IT experience, either in role or as part of cross functional team, preferred.
  • Proven track record of developing and implementing enablement, field excellence, and MarTech strategies, particularly CRM and AI-driven solutions, in pharma or life sciences (or analogous regulated industries).

Skills

  • Expertise in CRM technologies, digital engagement solutions, and data/analytics to drive enablement effectiveness.
  • Exceptional cross-functional collaboration skills, influencing at senior levels, and strong communication and executive presence.
  • Demonstrated ability to lead teams, manage change, optimize processes, scale operations, and thrive in a dynamic, regulated environment.

Benefits

Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, sexual orientation, gender identity or expression, gender reassignment, marital or civil partnership status, civil status, pregnancy or parental status, age, disability, nationality, citizenship status, ethnic or national origin, membership of the Traveler community, familial status, genetic information, military or veteran status, or any other characteristic protected under applicable law. Where required, we will provide reasonable accommodation to applicants with known disabilities or chronic illnesses during the recruitment process, unless such accommodation would impose undue hardship. Where necessary, we disclose salary ranges for roles in all countries in which we operate. The final offer will be determined within the relevant range based on the country of employment, specific role level, and your skills and experience. In some countries, collective bargaining agreements (CBAs) may apply and influence certain elements of pay or benefits. Regeneron offers a competitive and comprehensive total rewards package which may include, depending on country and role: annual bonuses or other incentive plans, equity awards, pension or retirement benefits, 401(k) company match, health and wellness programs, fitness centers, insurance benefits (e.g. medical, dental, vision, life and disability), paid time off, and family support benefits. For additional information about Regeneron benefits in the U.S., please visit here.

Pay

$255,000.00 - $424,900.00 annually

Schedule

Full-time

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