Event Specialist

Key Responsibilities

• Configure and manage events within Cvent, including complex registration paths, travel, and accommodation modules
• Build and maintain event websites, mobile apps, email campaigns, and virtual platforms
• Manage invitation lists, attendee communications, and on-site technologies (e.g., badging, check-in)
• Serve as a subject matter expert on event technology and support adoption of new tools and features
• Lead full lifecycle event management: planning, sourcing, execution, and post-event reconciliation
• Negotiate contracts and manage supplier relationships to meet budget and quality expectations
• Oversee registration, housing blocks, and attendee experience from pre-event through on-site delivery
• Travel to support onsite execution of high-profile events, conferences, and trade shows
• Develop and execute event marketing strategies, including branded communications and campaigns
• Support lead generation efforts and integrate event data into Salesforce
• Collaborate with marketing and sales teams to align events with pipeline and revenue goals
• Manage sponsorships, promotional activities, and attendee engagement strategies
• Analyze event performance data and provide actionable insights to stakeholders
• Create standard and custom reports using Cvent and Excel
• Track attendee metrics, engagement, and ROI
• Develop reporting templates for ongoing and recurring programs
• Act as a primary point of contact for Mastercard stakeholders on event-related initiatives
• Participate in client meetings, providing updates on timelines, deliverables, and risks
• Develop detailed project plans, timelines, and milestones
• Manage multiple projects simultaneously while meeting tight deadlines
• Governance & Compliance
• Ensure adherence to data privacy, security, and compliance standards
• Maintain accurate budgets, forecasts, and financial reconciliations
• Track expenses, invoices, and financial reporting within internal systems
• Post-Event Insights & Continuous Improvement
• Design and manage post-event surveys
• Analyze feedback and recommend improvements for future events
• Identify opportunities to optimize processes, reduce costs, and enhance attendee experience

  Qualifications & Requirements

  • Fluent in Spanish and English (required)
  • Proven experience in event management, meetings, or conference planning
  • Strong expertise in Cvent (certification preferred)
  • Experience with Salesforce, including lead capture and integration
  • Background in event marketing, branding, and communications
  • Proficiency in Microsoft Excel and data analysis
  • Strong project management and organizational skills
  • Able to manage multiple events and deadlines in a fast-paced environment
  • Willingness to travel globally as needed