Email Marketing Specialist
Location: Arlington, VA (in-office 4 days/week; flexible hours). Employment: Direct hire, full-time, permanent.
About the role
TorchLight Hire is seeking an Email Marketing Specialist to join the marketing team of a DC‑based opinion journalism organization. This early‑career role owns email and lifecycle strategy for a well‑established editorial brand that is investing heavily in its digital future, reporting directly to the VP of Digital Marketing. The organization is undergoing a significant digital transformation, including a website relaunch, a newly implemented customer data platform, and organization‑wide adoption of AI and agentic marketing tools.
Responsibilities
- Own email marketing and lifecycle/segmentation strategy across the organization’s subscriber and donor base
- Build and manage customer journeys, audience segmentation, and list hygiene
- Support subscription growth and fundraising campaigns through targeted, data‑driven email marketing
- Write and refine email subject lines, headlines, and occasional landing page copy
- Partner with the VP of Digital Marketing to leverage a growing tech stack, including a newly built CDP
- Explore and adopt AI and agentic marketing tools as part of the organization’s broader AI strategy
Skills and Experience
- Approximately 3+ years of experience in email marketing
- Experience with audience segmentation and list management
- Fundraising or subscription marketing experience a plus
- Comfortable with light copywriting (subject lines, headlines, landing page copy)
- Openness to learning and using AI‑assisted marketing tools
- Comfortable operating within a large, evolving marketing technology stack
Compensation & Benefits
Salary range: $75,000–$85,000. Full benefits, including health insurance and PTO. Outcomes‑focused, flexible culture.