Jobs · Marketing · New York

Editor, Talent Strategy, NYT Cooking

The New York Times · New York, NY · 2 mo ago
Marketing$120k–$140k/yrFull-time

Responsibilities

  • Work with Cooking leadership to articulate and advance our talent strategy
  • Scout unique culinary voices to bring into Cooking as contributors. Initiate high-level outreach, determine deliverables and serve as a primary point of contact, building relationships over time
  • Play a leading role in recipe planning, production and promotion, ensuring that we arrive at dynamic lineups and produce video and recipes that engage audiences at the level of quality associated with the Cooking brand
  • Be an expert on the competitive landscape: Keep a constant pulse on culture, trends and emerging formats and platforms.
  • Work with our audience and data insights teams to analyze performance and continually refine our strategy
  • Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Qualifications

  • 7+ years of experience working with talent in editorial strategy or video production, specifically within the food or lifestyle media space
  • Strong editorial judgment; you have an instinct for which creators and recipes will engage an audience, and help us broaden the range of voices we feature
  • Expertise analyzing Youtube, Instagram and TikTok data, audience responses and other metrics to inform content strategy
  • Functional culinary knowledge; you are comfortable discussing recipe mechanics, testing processes and food quality with professional recipe developers and editors

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