Editor-in-Chief, SEO & AEO Content
Jerry · San Francisco Bay Area · 1 wk ago
RemoteRemoteMarketing$240/hrFull-time
Why We're Hiring
Content is how millions of people find Jerry. Every article, guide, and FAQ we publish either earns a click, a citation, and a customer, or it diminishes our online reputation. The discovery landscape is rapidly evolving. Ranking on Google search is no longer the only thing that matters. When someone asks ChatGPT or Claude how to lower their car insurance after an accident, we want to show up in the answer they get. Most brands that rely on trust and reputation (e.g. financial services, insurance, healthcare, etc) haven't yet figured out how to win in AEO (Answer Engine Optimization). We intend to be among the first.
Who You Are
- A strong writer with an editor's instincts. You can write a clean, persuasive piece from a blank page and edit an AI draft to a meaningfully higher standard.
- You think in systems and can navigate briefs, templates, QA checkpoints effortlessly.
- You know that taste without process doesn't scale.
- An AI director. You've already shipped a real AI-assisted content pipeline in production. Not a prototype, but a running workflow with guardrails that held quality at scale.
- An AEO practitioner. You already track how brands appear in AI answer engines and have opinions and examples on what moves the needle.
- A YMYL realist. You've worked in a regulated or high-stakes content category — insurance, personal finance, health, or legal — and you understand that accuracy is the product. Close enough isn't.
What You'll Own
- Content strategy: Own Jerry's editorial engine across jerry.ai and external platforms — roadmap, architecture, resource allocation, and the organic traffic and conversion targets that follow. Define the strategy and hit the numbers.
- AI-native production: Design and run the brief → AI draft → human edit → QA → publish workflow. Manage and develop the prompt libraries, QA gates, and quality-drift metrics that let output scale without degrading. You set the policy on what AI handles and where the human stays in the loop.
- SEO, AEO, and off-domain authority: Build pages and clusters that rank on Google and earn citations from ChatGPT, Perplexity, Gemini, and AI Overviews — structuring content with answer capsules, question-based headings, FAQ schema, and entity optimization. Stay on top of the ever-evolving landscape and make sure model updates work in our favor. Track citation presence across search and AI answer engines and own the gap-closure roadmap.
- E-E-A-T and YMYL compliance: Set and enforce Jerry's voice and style guide across writers, freelancers, and AI output. Build the trust infrastructure YMYL finance content requires — named expert authors, sourcing discipline, editorial review processes, and transparent credentials.