eCommerce Personalization Product Owner

Job Responsibilities

Lead ideation sessions and drive roadmap planning, translating business goals and market trends into a prioritized personalization strategy
Define and own the personalization measurement framework, including KPIs, experiment success criteria, and reporting cadence for senior leadership
Serve as the day-to-day point of contact for developers, QA, designers, and business stakeholders on active owned personalization projects
Own and drive the personalization backlog end-to-end, setting prioritization direction and making tradeoff decisions independently
Prepare clear and concise project updates, status reports, and stakeholder communications that keep cross-functional teams aligned and informed
Collaborate with UX researchers and designers to translate customer behavior and attitudinal data into personalization hypotheses and testable experiences
Maintain and prioritize the personalization stories ensuring all user stories are well-defined, acceptance criteria are clear, and work is sprint-ready
Monitor sprint progress, flag impediments early and escalate blockers to other product owners or leadership as needed
Track project status, milestones, risks, and dependencies across active personalization initiatives and communicate updates to senior leadership regularly
Collect and synthesize stakeholder input from across WW and geography eCommerce teams, balancing competing priorities and communicating decisions clearly
Serve as the strategic personalization subject matter expert across the DX org, providing guidance to associate POs and cross-functional partners on best practices, platform capabilities, and experimentation methodology
Partner with research, design, solution architecture and global operations teams to ensure personalization initiatives are informed by data and delivered with quality.
Attend sprint planning, daily stand-ups, sprint reviews, and retrospectives, contributing meaningfully to team rhythm and delivery momentum
Support discovery activities including analytics reviews, usability findings, stakeholder interviews, and competitive checks to surface insights that inform personalization strategy
Maintain documentation on experiment outcomes and feed learnings back into the backlog to inform future prioritization.

Basic Qualifications

• 8+ years of eCommerce experience; preference for previous merchandising or personalization experience
• Advanced understanding of experimentation methodology including multivariate testing, statistical significance, and translating results into roadmap decisions
• Strong written and verbal communication skills with the ability to work effectively across technical and non-technical teams in a global organization
• Analytical mindset with comfort working with data to track performance, identify trends, and support decision making
• A high degree of initiative, intellectual curiosity, and willingness to learn in a fast-paced environment
• Understanding of eCommerce customer journeys and digital experience best practices
• Experience managing projects working with cross-functional team members
• Experience working in a global or matrixed organization
• Exposure to personalization platforms such as Adobe Target
• Hands-on experience with Jira including creating and managing epics, stories, tasks, and sprints in an Agile environment
• Organizational skills with the ability to manage multiple workstreams simultaneously and meet deadlines
• Collaborative by nature with a demonstrated ability to build relationships across functions and levels