Ecommerce Manager

About the role

Sellmark is committed to creating brands that foster memories and traditions by producing industry-leading outdoor lifestyle products. We promote a healthy outdoor lifestyle and drive innovation through positive leadership, strong ethics, and unwavering dedication. Our team-oriented culture encourages self-growth, mutual respect, and a passion for excellence both at work and beyond. We seek individuals who bring passion to everything they do, instill confidence, trust, and respect, and inspire success while building strong relationships.

Essential Duties and Tasks

• Collaborate with multiple internal cross-functional groups (e.g. Sales, Finance, Procurement, Supply Chain, etc.) to ensure success for eCommerce and overall company success.
• Responsible for full P&L for their division.
• Manage day-to-day account operations including order management, financial reconciliation, and return processing to maintain account health and accuracy.
• Oversee catalog management and content optimization across all active product listings to maximize discoverability and conversion.
• Plan and execute promotions, identifying products for promotion and marketing assets.
• Manage digital advertising campaigns across all eCommerce channels, optimizing performance and return on ad spend.
• Monitor and enforce MAP compliance across all applicable SKUs to protect brand equity and prevent channel conflicts.
• Oversee DTC website and all eCommerce sales channel performance, while collaborating cross-functionally to identify and develop new sales channels that contribute to overall company profitability.
• Ensure all product listings meet platform compliance and regulatory requirements.
• Manage digital team staff in their day-to-day performance and ensures the project/department goals are met.

Qualifications

• Bachelor’s degree in marketing, Business, or a related field required.
• Minimum of (2) years of supervising experience required.
• Minimum of (5) years of eCommerce experience required, preferably on Amazon Vendor Central or Seller Central.
• Intermediate to advanced knowledge of Ecommerce functions and KPIs.
• Must be proficient in Microsoft Office; experience with NetSuite or SAP preferred.
• Willing to undergo and pass a background check and drug screen.
• Hands-on experience managing Amazon advertising (Sponsored Products, Sponsored Brands, Sponsored Display).
• Proven experience with catalog management and listing optimization on Amazon Vendor Central.
• Experience with eCommerce operational tools such as SupplyPike, SPS Commerce, and Trackstreet preferred.
• Familiarity with 3rd-party agencies/vendors that manage eCommerce services such as placement (e.g., Flywheel, Stackline) and syndication (e.g., Syndigo, Salsify).
• Proven experience using data to create, manage, and optimize digital marketing campaigns.
• Able to learn new tools and software quickly, independently, and proactively.
• Excellent verbal and written communication skills.
• Able to effectively manage time to meet goals and deadlines.
• Self-motivated, big picture problem solver.
• Knowledge of hunting, outdoor, or firearms accessories products is preferred.
• Must be able to multi-task and work in a fast-paced environment.
• Must have a high level of integrity and strong work ethic.