DISTRICT SALES REPRESENTATIVE

BiRite Foodservice Distributors is a third-generation, family-owned company offering a complete foodservice solution. We provide unsurpassed service throughout the greater Bay Area and Sacramento, focusing on quality products, timely deliveries, and competitive pricing since 1966.

About the role

The District Sales Representative plays a critical role in promoting and selling the company’s products and services while building relationships with new and existing customers. This position will grow territory sales through new accounts and strengthen relationships with current customers, upholding BiRite’s business standards. The District Sales Representative reports to the District Sales Manager.

Responsibilities

• Achieve sales goals and objectives established by the company.
• Open new accounts and conduct cold calls.
• Manage, grow, and maintain existing accounts.
• Conduct regular in-person visits to build and maintain relationships, perform product demos, and promotions.
• Respond promptly to both internal and external customer inquiries, orders, or pending items.
• Receive, process, and transmit customer orders.
• Demonstrate initiative, urgency, commitment, and the ability to manage multiple competing priorities simultaneously.
• Perform other duties as assigned.

Requirements

• 3 years of outside broadline foodservice sales experience, preferred.
• Culinary and hospitality background is a plus.
• Must have a valid CA driver’s license, car insurance, and a reliable vehicle.
• Geographical knowledge of the assigned area is required.
• Strong communication, negotiation, and interpersonal skills.
• Ability to work independently and as part of a team.
• Excellent time management and organizational skills.
• Multilingualism is a plus.
• Applicants must reside within a reasonable commuting distance to the district they are applying to or be willing to relocate.

Physical Requirements

• Driving: Significant travel to meet clients, often in the Bay Area's busy and congested roads.
• Standing: Long hours standing or walking.
• Carrying and Lifting: Ability to move or lift up to 50 lbs, carry samples, or other materials to customer meetings or events.
• Repetitive Motions: Extensive typing, texting, or phone calls, which may be physically demanding on hands, wrists, and arms.

Work Conditions

• Customer-facing role requiring excellent service from warehouse to front door.
• Must be able to safely drive in adverse weather conditions.
• Ability to travel within and outside of the designated territory.

Pay

Salary range: $80,000 - $110,000 DOE.

Schedule

• Full-time, regular, exempt position.
• Monday to Friday, with Sunday availability required.
• May be required to work some holidays.

Benefits

• Health, Dental, and Vision Insurance (after 60-day introductory period).
• Health Savings Account (HSA).
• Employee Assistance Program (EAP).
• 401(k) with employer matching (after 6 months of continuous service).
• Paid Time Off (PTO) and paid holidays.
• Employee Anniversary Bonus (5-year increments).
• Employer-paid basic life and basic AD&D insurance.
• Voluntary life and AD&D insurance.
• Profit sharing (after 1 year of continuous service).
• Mileage reimbursement, parking and toll reimbursement, and paid company cell phone.