Director, Vision Care Solutions

Full-time, hybrid role based in Montgomery, AL. Relocation assistance may be provided. Travel up to 35%.

About the role

Responsible for developing, communicating, and achieving the short and long-term objectives, strategies, and tactics related to key vision care brands. Works with commercial and sales management teams to facilitate and support the commercial planning process, including sales, marketing, managed care, training, market research, and business development initiatives.

Responsibilities

• Provide strategic recommendations for Vision Care business growth in the US, with strong acumen across relevant customer bases including hospitals, acute surgical clinics, teaching institutions, managed care organizations, market access, and buying groups.
• Lead value-enhancing initiatives, transactions, and integrations across vision care for specialty commercial and sales teams.
• Demonstrate success in surgical marketing and product sales, including ongoing proposal development.
• Assist in the successful execution of launch strategies, marketing, promotion, and sales initiatives, including communicating key product messages and participating in promotional events.
• Support the development of strategic and operational business plans to achieve financial and corporate objectives for products and services in conjunction with commercial, marketing, and sales management departments.
• Recommend product positioning, messaging, promotional mix, packaging, and pricing strategy to produce the highest economic return.
• Ensure effective control of marketing results using market research and forecasting; recommend corrective action to guarantee achievement of marketing objectives within designated budgets.
• Evaluate market research and recommend adjustments to marketing strategy to meet changing market and competitive conditions.
• Monitor macro-environmental and competitive environment to determine potential opportunities or challenges for vision care brands.
• Coordinate and collaborate with sales management, marketing, managed care, medical affairs, and regulatory departments to ensure strategic plans are developed and executed with their input.
• Provide input into overall vision care business and marketing strategy development based on field and market understanding.
• Interact across appropriate functional groups within the company to enhance vision care products pre- and post-launch design and implementation.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree required; advanced degree preferred.
• Minimum 10 years of high-level management experience in the US pharmaceutical industry, with combined experience in strategic/commercial operations, marketing, and/or sales management.
• Minimum 5 years of experience in ophthalmology or optometry, including medical devices or surgical-related product sales in a Vision Care sector and/or eye care franchise.
• Demonstrated leadership in consumer ocular pharmaceutical products and medical device sales, including experience in IOL portfolios, diagnostic instrumentation, and Surgical Optics preferred.
• Ability to comprehensively lead the vision care business with a successful track record in the vision/eye care business.
• Wide network within the ophthalmology field.
• Demonstrated in-depth knowledge of the US healthcare system, the interplay between key player segments, and a broad base of knowledge/experience across multiple commercial operations disciplines (sales management, marketing, managed markets).
• Solid foundation in financial principles.
• Excellent verbal and written communication skills.
• Strong strategic thinking skills to effectively enhance and innovate across the pharmaceutical commercialization spectrum.
• Ability to anticipate and solve practical problems or resolve issues.