Director, Product Management
Product Strategy & Vision
Define and drive the long-term product vision aligned with company goals and market opportunities.
Translate business strategy into a clear, prioritized product roadmap.
Identify new product opportunities through customer insights, data, and market trends.
Customer Insight & Domain Expertise
Build a deep, experience-near understanding of customer workflows, pain points, and decision-making through regular, direct engagement (e.g., interviews, field observation, deal support)
Synthesize qualitative insights with product and market data to uncover non-obvious needs and shape high-conviction product bets
Develop and maintain deep domain expertise in adtech and brand lift, including ecosystem dynamics, buyer personas, and industry trends.
Execution & Delivery
Oversee end-to-end product design and development from concept through launch and iteration
Ensure high-quality, timely delivery of product initiatives
Balance speed, quality, and innovation in a fast-paced environment.
Leadership & Team Building
Build, lead, and develop a high-performing product management team
Establish clear goals, processes, and accountability across the product organization
Instill a culture of ownership, quality, and customer empathy and curiosity across the product team, ensuring decisions are grounded in real-world context—not just metrics.
Cross-Functional Collaboration
Partner closely with Engineering and Data Science teams to deliver best-in-class B2B analytical products
Collaborate with Sales, Marketing, and Customer Success to ensure strong product-market fit and successful go-to-market execution
Serve as the voice of the customer internally, and collaborate with marketing to define and support our Product Marketing positioning and execution.
Data & Performance
Define and track key product metrics to measure success and guide decisions
Use data and experimentation to continuously improve product performance
Align product investments with business outcomes (growth, retention, revenue).
About You
You bring 10+ years of product management experience, including 3+ years in a leadership role
You have a proven track record of building and scaling successful adtech products in a growth-stage environment
You demonstrate strong strategic thinking combined with a bias toward action and execution
You have a deep understanding of product development processes and agile methodologies
You have experience working cross-functionally with Engineering, Design, and GTM teams
You bring a strong analytical mindset and use data to drive decisions.
Bonus Points
Experience in launching AI-driven or data-intensive products
About Upwave
We're a profitable, growth-stage company backed by leading venture investors (Y Combinator, Uncork Capital, Bloomberg Beta, Initialized Capital, PivotNorth, Ridge Ventures, Industry Ventures, Conductive Ventures,) and leading AdTech founders & CEOs.
We're a humble but ambitious team that takes its work seriously but never ourselves.
Come join us. We're looking for a strategic and hands-on Director of Product Management to lead our product vision, strategy, and execution.
Compensation
The annual base salary range for this role is $170,000- $205,000 + bonus + equity + benefits.
Additional Information
Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits.
Upwave is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.