Director, Product Communications

We need to output HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must include only sections with real content. The posting includes: About the role (first paragraph). Responsibilities (list). Qualifications (list). Benefits (list). Pay (salary range). Schedule (hybrid role, based three days on-site). Also maybe "Skills" not explicit separate; but we could embed within Qualifications. The instruction: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). We should not repeat job title. No Job ID. Remove boilerplate (EEO, ethics, etc). Also remove application instructions (none). Also remove duplicated lines. Keep all substantive info. We need to decide sections: About the role (intro paragraph). Responsibilities (list). Qualifications (list). Benefits (list). Pay (salary range). Schedule (hybrid). Possibly also "Requirements" but we have Qualifications; maybe combine. The instruction says use those headings if content exists. We have content for About the role, Responsibilities, Qualifications, Benefits, Pay, Schedule. No separate Requirements or Skills; we could omit those headings. We must not create sections with filler like "commensurate with experience". Pay section we have actual range, so include. Schedule we have hybrid: based three days on-site in Roseland, NJ. Include. We must use

• for any list of duties/requirements/benefits. For About the role we can use

  . For Responsibilities we have many bullet-like sentences; we can turn each sentence into

• . For Qualifications we have bullet-like sentences; also list. Benefits list. We must preserve all substantive information; do not invent or summarize away detail. So we need to include all details from responsibilities, qualifications, benefits, pay, schedule, about the role. Let's extract. About the role: The first paragraph up to "This is a strategic role, with this person owning and driving the external narrative around ADP’s products, partnerships and innovations, charged with translating business priorities into compelling announcements, media moments and integrated communications strategies that position ADP as a leader in HCM innovation. The ideal candidate is part strategist, storyteller and media expert who understands how to turn complex products, technology and business developments into clear, compelling narratives that resonate with customers, prospects, partners, employees and media. This person will work closely with Product Marketing and align with the Global Media Relations & Public Affairs team on key priorities, features and activations to support product strategy and elevate ADP’s positioning externally. This is a hybrid role, based three days on-site in Roseland, NJ." We need to separate schedule later; but the hybrid sentence could be part of About the role or schedule. We'll keep schedule separate. Thus About the role paragraph: up to before "This is a hybrid role". Let's capture: "ADP is seeking a Product Communications Director who will sit within the Global Media Relations & Public Affairs team. The Director will serve as a senior communications partner to product, marketing, sales and business leaders, developing communications strategies that elevate ADP’s market position, generate meaningful media coverage and externally bring the company’s innovation story to life. This is a strategic role, with this person owning and driving the external narrative around ADP’s products, partnerships and innovations, charged with translating business priorities into compelling announcements, media moments and integrated communications strategies that position ADP as a leader in HCM innovation. The ideal candidate is part strategist, storyteller and media expert who understands how to turn complex products, technology and business developments into clear, compelling narratives that resonate with customers, prospects, partners, employees and media. This person will work closely with Product Marketing and align with the Global Media Relations & Public Affairs team on key priorities, features and activations to support product strategy and elevate ADP’s positioning externally." Now Responsibilities: list bullet points from "Responsibilities" heading onward until next heading "Partner & Stakeholder Communications". Actually the responsibilities section includes multiple subheadings: "Responsibilities", then bullet list items: "Develop and execute external communications strategies for product launches, enhancements and announcements, innovations and business initiatives; leverage Product Marketing roadmap to drive external communications strategies." etc. Then there is "Partner & Stakeholder Communications" subheading with its bullets. Then "External Communications Strategy", then "Media Relations & Executive Thought Leadership", then "Cross-Functional Leadership". All these are responsibilities. We'll combine all bullet points under a single
  under

  Responsibilities

  . We need to preserve each bullet as
  • . Let's extract each bullet: From after "Responsibilities" line: - Develop and execute external communications strategies for product launches, enhancements and announcements, innovations and business initiatives; leverage Product Marketing roadmap to drive external communications strategies. - Partner closely with Product, Marketing, Sales, Legal and business leaders to identify the strongest narratives and opportunities. - Serve as trusted communications advisor to senior product and business leaders. - Translate complex technology, AI, payroll, HR and workforce concepts into simple, differentiated and compelling stories. - Lead messaging development, media strategy, executive positioning, launch plans and supporting communications materials. - Identify opportunities to create news beyond just announcing it. - Bring strategic discipline and consistency to product communications. - Work closely with external agency partners to develop strategies, media materials and coverage. Then "Partner & Stakeholder Communications" bullets: - Lead communications strategy and execution for strategic partnerships, alliances and related announcements. - Counsel internal stakeholders and external partners on positioning, timing, and media engagement. - Develop joint press releases, messaging, media strategies, executive quotes, briefing materials and launch plans. - Identify opportunities to turn partnerships into broader industry stories and thought leadership. Then "External Communications Strategy" bullets: - Build communications plans that extend beyond traditional product announcements to include earned media, executive visibility, thought leadership, social and other channels. - Connect product and partnership stories to ADP’s broader corporate narrative and business priorities. - Proactively identify opportunities to increase ADP’s visibility across business, technology, HR, workplace and industry media. - Elevate ADP’s products and solutions through targeted earned media strategies to increase visibility, relevance and influence across large language models and AI-powered search experiences. - Monitor news cycles, competitor activity and emerging narratives to identify opportunities and risks. - Leverage research and studies from ADP Research to elevate narratives with relevant data to drive storytelling. - Elevate the visibility and reputation of ADP’s products and innovations through a strategic communications strategy and approach. Then "Media Relations & Executive Thought Leadership" bullets: - Develop strong relationships with business, technology, HR, workplace and industry journalists. - Proactively pitch differentiated product, customer, innovation, and business stories. - Prepare executives and subject matter experts for interviews, briefings and media engagements. - Drive meaningful earned media results and ensure coverage supports broader business objectives. - Serve as knowledgeable communications resource for reporters covering ADP’s products and areas of expertise. - Develop executive messaging, talking points, media briefings, bylines, contributed content and suggested speaking opportunities. Then "Cross-Functional Leadership" bullets: - Partner with Global Media Relations & Public Affairs, Product Marketing, Internal Communications, Brand, Content, Social, Analyst Relations, Legal and other functions to create cohesive communications programs. - Manage multiple priorities and high-visibility projects simultaneously in fast-paced environment. - Help establish scalable processes and best practices for product and partnership communications to focus emphasis on the biggest initiatives. Now Qualifications: after "Qualifications" heading. List: - Bachelors' degree with 10+ years of relevant experience in Communications, Public Relations or Corporate Communications experience, preferably with expertise in technology, SaaS, HR technology, financial/business services or other B2B environments. - Demonstrated experience leading product launches, corporate announcements and integrated communications strategies. - Strong media relations skills and an established understanding of how to generate meaningful earned coverage. - Exceptional writing, editing, and storytelling capabilities. - Experience working directly with senior executives and cross-functional leadership teams. - Strong strategic judgement and ability to identify what is and isn’t newsworthy. - Proven ability to manage multiple high-priority initiatives with speed, organization and sound judgement. - Comfortable operating in environment where priorities move quickly and information is constantly evolving. - Strong understanding of the news cycle and current media landscape; someone who follows business, technology, AI, HR and/or workplace news. - Highly collaborative, yet comfortable taking ownership and driving work forward independently. Also there is "The Ideal Candidate" paragraph after Qualifications; but that is more narrative; could be considered part of Qualifications or separate section? The instruction says use headings like Skills, but we could incorporate that paragraph into Qualifications or maybe a separate "Skills" section. However the paragraph is descriptive; we could treat it as part of Qualifications (since it's about ideal candidate). But we must not invent headings; we could add a

    Skills

    if we think content fits. The paragraph: "The ideal candidate is strategic enough to develop the big-picture plan, hands-on enough to write the announcement, connected enough to know which reporter to call and creative enough to find the story others haven’t seen. They have a strong understanding of what journalists care about and the channels where stories make the most impact, strong writing skills to make complex ideas simple, and trusted judgment to challenge stakeholders when a story isn’t strong enough along with the ability to help make it stronger. Most importantly, they understand that great product communications isn’t simply announcing what ADP built, but explaining why it matters, why now and why ADP." That is more about skills/attributes. Could be placed under Skills heading. But we already have Qualifications covering many. To avoid thin sections, maybe we incorporate that paragraph into Qualifications as additional
  • items? But it's not bullet list; it's prose. Could be a

    under Qualifications after the list. However the instruction: Use

    • for any list of duties/requirements/benefits, and

      for prose. So we can keep Qualifications as a mix: a

      for the bullet list, then a

      for the Ideal Candidate paragraph. That seems fine. Now Benefits: after "We offer the following benefits:" list. List: Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more. We'll create

      • each item. Pay: "Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity or commissions. The compensation for this role is USD $114,500.00 - USD $213,500.00 / Year* Actual compensation will not be less than the applicable minimum wage or minimum exempt salary requirement under federal, state and local laws." We need to include Pay section with that info. Use

        for prose. Schedule: "This is a hybrid role, based three days on-site in Roseland, NJ." We'll put under Schedule heading as

        . Now ensure we don't include boilerplate: remove EEO, Ethics, Diversity, etc. Also remove "A little about ADP:" paragraph? That is substantive about company description; maybe we should keep? The instruction: Preserve ALL substantive information; do NOT invent or summarize away detail. The "A little about ADP:" paragraph is substantive about the company. Should we keep? It's not a required section heading but could be part of About the role? It's after the responsibilities etc. It's a description of ADP. Could be included as a separate section maybe "About ADP" but not in prescribed headings. The instruction only mentions those headings; but we can add other headings if needed? It says use

        for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but says "include a section ONLY when the posting has real, specific