Director, Point of Care

Responsibilities

• Develops and owns the Point of Care strategy and activation.
• Owns the Point of Care media plan story, quality of work output, contributes to new POC solutions.
• Manages and trains direct reports.
• Adaptable to the ever-changing needs of the marketplace.
• Supports client Point of Care marketplace initiatives.
• Helps develop and maintain PHM Point of Care partnerships.
• Drives POV on new investment offerings, processes, and technologies.
• Assigns and executes ad hoc projects.

Qualifications

• 7+ years of media planning and/or buying, with preference in Point of Care, Out of Home, or HCP.
• 2+ years recent HCP media experience.
• 2+ years people management experience.