Jobs · Marketing · New York

Director, Performance Marketing

Vigil · New York, NY · Today
MarketingFull-time

About the role

Ramp is seeking a Director of Performance Marketing to lead and scale our high-performing acquisition engine. You will own the strategy and execution across paid search, paid social, direct mail, affiliates, creative experimentation, and emerging channels.

What You'll Do

  • Lead Ramp’s multi-channel performance marketing strategy across paid search, paid social, affiliates, direct mail, creative experimentation, and more.
  • Manage and mentor a team of channel leads, fostering a culture of accountability, creativity, and data-driven decision-making.
  • Design and implement frameworks for budget allocation, attribution, and forecasting to maximize ROI across channels.
  • Partner with Analytics, Product, and Finance to measure performance, optimize spend, and ensure strong alignment with company growth goals.
  • Drive systematic creative experimentation, working closely with design and content teams to improve conversion rates.
  • Identify, test, and scale emerging performance channels and technologies to future-proof Ramp’s growth.
  • Report on key performance metrics and provide insights to executive leadership, ensuring transparency and strategic alignment.

What You Need

  • 8+ years of performance marketing experience, with at least 3+ years managing a team in high-growth B2B, SaaS, or fintech.
  • Proven success scaling large performance budgets ($10M+ annually) across multiple channels.
  • Strong analytical skills with mastery of attribution, incrementality testing, and ROI measurement.
  • Demonstrated creativity in campaign strategy and a willingness to challenge conventional approaches.
  • Exceptional leadership and people management skills with a track record of building and developing teams.
  • Strong business acumen and judgment to balance efficiency with bold growth bets.

Nice-to-Haves

  • Experience in fintech, payments, or SaaS with long sales cycles.
  • Exposure to influencer/UGC, connected TV, or other frontier channels.

Benefits

  • Benefits available to all full-time Ramp employees (Global)
  • Flexible PTO
  • Unlimited AI token usage
  • Centralized home-office equipment ordering
  • Health and wellness stipend
  • Budget for intra-office travel
  • Weekly coffee stipend
  • United States: 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
  • One Medical annual membership
  • 401(k), including employer match on contributions made while employed by Ramp
  • Fertility HRA (up to $10,000 per year)
  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
  • Pet insurance
  • In-office perks: lunch, snacks, drinks, and more
  • Relocation support to NYC or SF (as needed)
  • Canada: Group medical, dental, and vision coverage through Sun Life
  • Life, AD&D, and disability coverage
  • Fertility drug coverage (up to $4,000 lifetime)
  • Group Retirement Plan with employer match (RRSP + DPSP)
  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay
  • Employee Assistance Program and virtual care through Lumino Health
  • Workplace pension through Penfold, with salary sacrifice option
  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay with additional time available at reduced pay

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