Director, Performance Marketing

If you’re looking to be part of what’s next in communication, you’re in the right place. At RingCentral, we believe the best customer experiences happen when humans and AI work together. Our agentic voice AI portfolio—AIR, AVA, and ACE—brings together automation, assistance, and insights across the entire conversation lifecycle. The result? More seamless, intelligent experiences for businesses everywhere. With $2.5B+ in ARR and $250M invested in R&D annually, we’re building the future of AI-powered business communications.

About the role

We're looking for a Director, Performance Marketing to own and scale RingCentral's full-funnel paid performance engine. This is a senior leadership role for a practitioner-leader with deep domain expertise across Paid Search (SEM), Paid Media (Paid Social, Programmatic, Display, CTV/OLV), and Affiliate Marketing. You will lead an in-house team of performance marketers and manage two agency partners, driving measurable top-of-funnel and mid-funnel pipeline impact at scale. You'll work cross-functionally with Analytics, Marketing Ops, Web Experimentation, and Integrated Marketing—bringing a sharp commercial mindset, a test-and-learn discipline, and a track record of delivering in B2B SaaS.

Responsibilities

• Own the multi-channel performance marketing strategy across SEM, Paid Social, Programmatic, Display, CTV/OLV, and Affiliate—aligned to pipeline and revenue goals.
• Lead and develop an in-house performance marketing team and manage two agency partners, holding all parties accountable to execution quality, pacing, and results.
• Manage eight-figure annual media budgets across channels with rigorous spend efficiency, continuous optimization, and clear ROI accountability.
• Build and own a full-funnel measurement ecosystem—from impression to MQL to pipeline—partnering with Analytics and Marketing Ops on attribution, tracking, and reporting.
• Drive a structured test-and-learn agenda across creative, targeting, keyword strategy, bidding, and landing pages; deliver insights that sharpen future investment decisions.
• Champion AI tools and automation to improve workflow efficiency, audience targeting, bidding intelligence, and performance forecasting across all channels.

Requirements

• 10+ years of performance marketing experience with hands-on expertise across SEM, paid social/programmatic, and affiliate channels—B2B SaaS experience is required.
• Demonstrated track record of driving pipeline and revenue impact through multi-channel paid programs at scale, with full-funnel KPI ownership (MQL, Pipeline, Bookings, ROAS).
• 8+ years managing in-house teams and external agency relationships with a track record of building high-performing, accountable teams.
• Experience owning and managing eight-figure annual media budgets with data-driven channel allocation and spend efficiency.
• Strong platform fluency across Google Ads, Microsoft Ads, LinkedIn, Meta, programmatic DSPs, and affiliate tracking tools and vendors.
• Proficiency with reporting and attribution platforms (Tableau, SFDC, GA4).
• Clear, confident communicator—able to translate performance data into business-level narratives for senior stakeholders.

Qualifications

• Familiarity with CTV/OLV measurement, programmatic DSPs, and advanced audience segmentation strategies.
• Working knowledge of affiliate program compliance—fraud prevention, brand safety, attribution windows, and partner governance.
• Hands-on use of AI tools to improve daily marketing workflows, campaign optimization, or performance forecasting.
• Bachelor's degree in Marketing, Business, Analytics, or equivalent work experience.

Benefits

• Comprehensive medical, dental, vision, disability, life insurance.
• Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter benefits.
• 401K match and ESPP.
• Paid time off and paid sick leave.
• Paid parental and pregnancy leave and new parent gift boxes.
• Family-forming benefits (IVF, Preservation, Adoption etc.).
• Emergency backup care (Child/Adult/Pets).
• Employee Assistance Program (EAP) with counseling sessions available 24/7.
• Free legal services that provide legal advice, document creation and estate planning.
• Employee bonus referral program.
• Student loan refinancing assistance.
• Employee perks and discounts program.

Pay

If you are hired in California the compensation range for this position is between $190,100.00 and $231,800.00 for full-time employees, in addition to eligibility for variable pay, equity, and benefits.