Director of Sales - West

Work-Life Balance

This role meets with customers and team members primarily Monday through Friday with 80% travel required.

Training & Development

A comprehensive and structured training program, complemented by ongoing education and opportunities for career advancement.

Paid Time Off

Generous vacation accrual and paid time off policies.

Holidays

7 paid holidays per year, in addition to 2 floating holidays.

Compensation

Competitive base salary with monthly variable compensation.

Health Benefits

Company-provided life insurance and short-term disability coverage.

Reward and Recognition

Visual Comfort covers the majority of employee medical premiums, and offers competitive vision and dental coverage available starting the first day of the month following your start date.

Leadership

• Lead and motivate a team of independent and company sales representatives.
• Set clear performance goals and provide ongoing coaching and development.
• Track and analyze sales metrics to assess performance and identify areas for improvement.
• Foster a culture of accountability, collaboration, and continuous improvement.

Customer & Channel Management

• Build and maintain strong relationships with key accounts, builders and specifiers.
• Develop and own the distribution strategy within the territory.
• Collaborate with marketing and product teams to support channel specific campaigns.

Qualifications

• Minimum 10 years of B2B sales experience, including at least five years in a sales leadership role.
• 5+ years’ experience selling to residential home builders and distributor channels.
• Experience managing independent rep agencies and direct sales teams.
• Bachelor’s degree in a related field or equivalent work experience; MBA preferred.
• Proven ability to lead and develop high-performing sales teams and while achieving revenue targets.
• Strong financial and business acumen.
• Demonstrated leadership, collaboration, and strategic thinking skills.
• Ability to challenge conventional approaches through data-driven decision making.
• Skilled at viewing challenges from multiple perspectives and navigating complex solutions.
• Excellent verbal and written communication skills.
• Consistent demonstration of high professional and ethical standards.
• Proficiency in CRM and other sales enablement tools.
• Willingness and ability to travel extensively (up to 80%).

What You Will Bring

Minimum 10 years of B2B sales experience, including at least five years in a sales leadership role
5+ years’ experience selling to residential home builders and distributor channels
Experience managing independent rep agencies and direct sales teams
Bachelor’s degree in a related field or equivalent work experience; MBA preferred
Proven ability to lead and develop high-performing sales teams and while achieving revenue targets
Strong financial and business acumen
Demonstrated leadership, collaboration, and strategic thinking skills
Ability to challenge conventional approaches through data-driven decision making
Skilled at viewing challenges from multiple perspectives and navigating complex solutions
Excellent verbal and written communication skills
Consistent demonstration of high professional and ethical standards
Proficiency in CRM and other sales enablement tools
Willingness and ability to travel extensively (up to 80%)

How Success Is Defined

• Sales Strategy & Execution
• Develop and implement regional sales strategies aligned with corporate goals.
• Identify growth opportunities and lead initiatives to capture new business.
• Implementation and management of Key Performance Indicators (KPIs).
• Prepare monthly, quarterly, and annual sales forecasts.
• Manage the regional sales budget and expenses.

Pay

$160,000 plus monthly bonus