Director of Sales, Texas

About the role

As Director of Sales for the South‑Central Division, you will lead a team of 2 Regional Managers, 8 Territorial Managers, and 2+ Sales Managers, owning full P&L responsibility and driving market penetration, revenue, and EBIT growth. The role requires bilingual English/Spanish proficiency and a base in a major market within the South‑Central United States (non‑remote).

Responsibilities

• Own full P&L responsibility, driving market penetration, P&L performance, transaction volume, revenue, and EBIT growth across the division.
• Set clear sales targets and lead execution of strategies to expand market share and profitability.
• Identify service quality gaps and implement improvements to enhance customer and agent experience.
• Consistently achieve individual and team sales goals using Ria’s sales and marketing frameworks.
• Build, lead, and inspire a high‑performing, collaborative sales culture that consistently exceeds targets.
• Partner closely with the broader Sales Management Team to align strategy and execution.
• Lead all aspects of talent management, including hiring, coaching, performance management, and succession planning.
• Oversee training and development programs to ensure excellence in sales execution, policies, and procedures.
• Manage a complex, high‑impact P&L, ensuring delivery against key financial and operational metrics.
• Analyze performance trends and competitive intelligence to inform strategy and identify growth opportunities.
• Develop and execute expansion plans, optimizing resource allocation to maximize impact.
• Design and implement sales, pricing, marketing, and merchandising strategies to achieve revenue and profit goals.
• Drive new business development by cultivating relationships, negotiating, and acquiring new agents.
• Maintain deep market and competitive awareness, including emerging products and industry trends.
• Identify and resolve service quality issues to strengthen business performance and customer satisfaction.
• Measure success via monthly deal completion incentives, incremental wire volume achievement, gross profit contribution, and retention/implementation milestones.

Requirements

• 7–10 years of sales experience