Director of Sales

About the Company

LaundryLux Distribution is the result of a powerful partnership formed in 2019 by five industry leaders—Automated Laundry Systems (Florida), Cesco (Washington), Texas Coin and Commercial Laundry (Texas), Golden State Laundry Systems (California), and Direct Machinery (New York)—joining forces with Laundrylux to create a comprehensive commercial laundry powerhouse. LaundryLux is the North American supplier of Electrolux & Wascomat commercial laundry equipment for self-service Laundromats and On-Premises Laundries, serving industries such as hotels, hospitals, nursing homes, salons, firehouses, and veterinary facilities.

Why Join LaundryLux Distribution?

• Career Advancement: We offer a career, not just a job, investing in the personal and professional growth of every employee to drive both business impact and personal fulfillment.
• Learning and Development: We foster a culture that encourages and promotes continuous professional growth and development.
• Diversity Initiatives: We are proud to have launched the Women’s Initiative, focused on building a better workplace for women, providing support, and recognizing the talented women within our company.

Responsibilities

• Develop and manage new and existing customer accounts for Electrolux and Wascomat branded laundry equipment within a defined sales territory.
• Meet (and exceed) revenue, profit, and margin objectives.
• Develop a thoughtful 3-year sales development plan, including a hiring plan for additional salespeople that you will manage.
• Provide data input to the company’s budget process; implement, use, and promote CRM software as a sales management tool.
• Sell through the company’s strategic marketing and brand-building initiatives.
• Support professionalizing the company’s business processes to successfully implement the business plan.
• Plan, schedule in advance, and participate in trade shows and sales events in the territory.
• Work closely with sales staff to facilitate financing approvals, lease negotiations, contractor coordination, and equipment logistics and ordering.
• Utilize the company’s ERP system as a sales management professional to manage sales activities and effective use of company resources.
• Maintain key customer relationships, engage key stakeholders, and develop and implement strategies for expanding the company’s customer base.
• Promote a high level of customer service by managing customers’ expectations.
• Perform other duties as assigned by management.

Supervisory Duties

• Recruit, interview, hire, and train new team members.
• Oversee the daily workflow and schedules of the department.
• Manage the performance of employees in the department, including conducting 1:1’s, creating goals, and providing timely and constructive performance evaluations.

Requirements

• Outstanding oral, written, and verbal communication/presentation skills, as well as strong negotiation skills.
• Experience developing data-driven forecasts, analytics, and KPIs.
• Proficient knowledge of CRM software and the ability to utilize it daily.
• High level of comfort communicating with every level of an organization, from top executives to field personnel.
• Strong business acumen and professionalism.
• Financial competency with respect to managing the team’s budget.
• Strong project management skills.
• 10+ years of experience managing large account sales, multiple channels of sales, and business development teams.
• 5+ years of experience managing marketing teams, particularly in a B2B or distribution environment.
• Highly desired industry vertical experience.
• Bachelor’s degree preferred.

Travel

Frequent travel required: 35-40%.

Benefits

• Comprehensive health benefits package including medical, dental, and vision plans.
• Life Insurance.
• 401(k) with company matching.
• Paid Time Off.
• Paid Holidays.
• Employee Referral Program.
• Mentorship Program.
• Company Sponsored Training.
• Tuition Reimbursement.

Values

People, Shared Responsibility, Integrity, Excellence, Customer Focus, Meaningfulness, and Fun.