Director of Sales

About the role

The Director of Sales will lead AA Medical's Equipment sales organization and will own all revenue associated with AA Medical's revenue budget. This includes direct sales, account management, customer engagement, 1099 sales, Stryker buybacks, OEM buyback purchasing, e-commerce revenue, and any other revenue streams associated with AA Medical's revenue budget.

This leader is accountable for driving revenue growth, gross profit performance, customer acquisition, account expansion, e-commerce growth, customer retention, repeat purchase behavior, and team development.

The Director of Sales will implement and reinforce the company sales playbook, build a disciplined sales operating cadence, coach and develop sales team members, and consistently achieve or exceed monthly quota.

This is a Mokena, IL-based leadership role. The Director of Sales must be regularly present in the Mokena office, with an expectation of being in the office 4 days per week. The role also requires regular travel to Miami as needed to support leadership meetings, team coaching, customer engagement, sales execution, and business priorities.

Key Responsibilities

• Sales Leadership and Total Revenue Ownership
• Sales Playbook Implementation
• Team Coaching and Development
• Account Growth and Customer Engagement
• Business Development, 1099 Sales, and Buyback Revenue
• E-Commerce and Digital Sales Growth
• Cross-Functional Collaboration

Required Qualifications

• Proven experience leading sales, account management, customer engagement, business development, or commercial teams.
• Demonstrated ability to achieve or exceed sales quotas and lead teams to consistent performance.
• Experience implementing sales processes, sales playbooks, CRM discipline, pipeline management, and sales operating cadences.
• Strong coaching, leadership, performance management, and team development skills.
• Ability to analyze sales data, customer trends, market dynamics, and performance metrics.
• Experience working cross-functionally with marketing, product, IT, finance, and executive leadership.
• Knowledge of e-commerce sales channels, customer relationship management, and digital sales growth strategies.
• Strong communication, accountability, and executive presence.
• Must be based in or able to work regularly from Mokena, IL.
• Must be in the Mokena office at least 4 days per week.
• Must be willing and able to travel regularly to Miami as required.
• Must be willing to participate in regular executive coaching.

Performance Expectations

The Director of Sales is expected to hit or exceed quota monthly. Success in this role will be measured by revenue and gross profit attainment, new and reactivated account growth, active account retention, repeat business, e-commerce growth, sales playbook adoption, CRM discipline, leadership development, and total team performance.

Compensation

• Base Salary: $130,000 - $150,000 per year.
• Incentive Compensation: $20,000 per quarter / $80,000 per year at 100% target, paid quarterly.

Benefits

• Medical, dental, and vision insurance
• 401(k) with company match
• Paid time off and holidays