Director of Product Marketing, PLM
Ladders · United States · 1 mo ago
RemoteRemoteMarketing$150k–$187k/yrFull-time
For our client, we are seeking a Director of Product Marketing, PLM to join the team of a leader in the Information Technology space. This role will own product marketing strategy for an enterprise software portfolio serving complex industrial and engineering workflows. The director will shape positioning, messaging, and go-to-market execution for solution narratives that connect the portfolio’s value across the broader technology stack. This position will also partner closely with product management, sales leadership, and marketing teams to improve pipeline performance and strengthen market differentiation. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $150,000 – $187,000 annually Responsibilities Develop strategic messaging and positioning for the PLM portfolio targeting industry decision-makers Collaborate to create cross-portfolio solution narratives that emphasize value in conjunction with other technologies Drive go-to-market strategy for product launches and optimize post-launch performance Partner with marketing teams to create campaigns that enhance customer engagement and accelerate pipeline growth Conduct competitive analysis to identify market opportunities and shifts in buyer behavior Craft compelling sales enablement materials to support sales teams and improve win rates Work with product management on aligning market insights with product strategy Qualifications 8+ years in product marketing or GTM strategy roles within B2B enterprise software, especially in PLM or manufacturing technology Deep understanding of the PLM landscape, technology, and industry workflows Proven ability to create strategic messaging and narrative-level storytelling that differentiates in competitive markets Experience with integrated solution stories across a technology portfolio, not just single product marketing Ability to influence cross-functional teams, including product leaders and sales executives Strong analytical skills for synthesizing market data into actionable strategies Exceptional communication skills for crafting persuasive presentations and narratives Bachelor's degree in Marketing, Business, Engineering, or related field Benefits Employee share purchase program with discounted stock purchase Health benefits package including medical, dental, and vision insurance Paid time off and sick leave Tuition reimbursement for continued education 401(k) contributions with employer matching Flexible spending accounts and life insurance coverage Disability coverage and commuter subsidy for office-assigned employees Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.