Director of Product Marketing, Investing

For our client, a leader in the Finance & Insurance space, we are seeking a Director of Product Marketing focused on Investing to drive marketing initiatives for growth, customer acquisition, brand performance, and measurable demand creation.

About the role

You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. This position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a regulated financial services environment.

Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Lead product marketing strategies from audience identification to scaling distribution
• Collaborate with Product, consumer research, engineering, and design to address customer needs
• Create insightful briefs for creative teams based on business insights
• Present business performance recaps to executive leadership
• Analyze cultural trends to inform product strategy
• Oversee an experienced product marketer and nurture a culture of curiosity and respect

Qualifications

• 8+ years in consumer product marketing or growth marketing, with technology and/or startup experience
• Strong communication, presentation, and writing skills as a storyteller
• Balances strategic thinking with creativity and marketing effectiveness
• Ability to provide clarity in ambiguous situations and formulate actionable plans
• Data-driven mindset with experience in messaging tests and A/B experiments
• Low-ego leader focused on team success
• Experienced in managing and developing marketing teams
• Personal finance knowledge is valuable but not necessary
• Bachelor's degree or higher

Pay

$196,000 – $221,000 annually

Benefits

• Medical, vision, and dental coverage
• 401K plan
• Generous time off and parental leave
• Wellness reimbursements
• Professional development opportunities
• Employee investing discount