Director of Product Marketing
This role is not eligible for immigration sponsorship.
About the company
Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions, and network systems. For more than four decades, Samsung has driven innovation, economic growth, and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services, and AI technology, we’re creating smarter, sustainable, and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.
Responsibilities
- Oversee FPTV Market Share, TP/MP targets and identify Revenue gaps; ensure execution of gap-closure plans for the overall TV business (Core, Lifestyle).
- Manage the overall Product Line-up for TV in partnership with SEC—including pricing, promotional strategy, P&L Management, and GTM/Channel strategy.
- Ensure teams measure against KPIs in Forecast accuracy, Inventory Management including Aged inventory & AP1/AP2 analysis on a weekly basis.
- Lead and manage the Product Marketing Teams to generate and execute go-to-market strategy in conjunction with cross-functional partners in Demand Generation and Sales.
- Develop presentations to support executive meetings and customer meetings across all levels of the organization; support operational and business performance reviews.
- Create clear action plans (e.g., GTM playbooks, tactical recommendations) backed by data analysis to drive market share, sales, and profitability for the account team.
- Develop short-term and long-term strategy to achieve key KPIs for the TV business; manage, create, and distribute pricing and promotions.
- Assess promotional prices each model should hit each week, based on profitability, inventory levels, competitive positions, market-share trends, forecasts, and line-logic.
- Other duties as assigned.
Requirements
- Bachelor’s degree required; Master’s Degree in business or marketing preferred.
- 20+ years of professional experience in big-brand product marketing, marketing/communications, commercial technologies, or consumer electronics.
- Experience with inventory forecasting and sales management leveraging trends, industry dynamics, competitive analysis, MP targets/goals, etc.
- Experience in account management or negotiation to ensure maximum sales within specific accounts while minimizing channel conflict across all retailers.
- Experience in financial modeling to ensure sales targets are hit while inventory and sales deduction targets are also kept in line.
Benefits
Regular full-time employees (salaried or hourly) have access to benefits including:
- Medical, Dental, Vision, Life Insurance
- 401(k)
- Employee Purchase Program
- Tuition Assistance (after 12 months)
- Paid Time Off
- Student Loan Program (after 12 months)
- Wellness Incentives
- MBO bonus compensation, based on company, division, and individual performance