Director of Product Marketing
Rillet · San Francisco, CA · 1 mo ago
HybridMarketing$100/hrFull-time
About the role
We are seeking a senior marketing leader to scale our early traction into a world-class marketing engine. The ideal candidate will own and evolve our messaging and positioning, build and execute multi-channel marketing campaigns, and collaborate with the CEO on thought leadership and category creation.
Responsibilities
- Own and evolve our messaging and positioning to clearly communicate Rillet's value to finance and accounting teams.
- Build and execute multi-channel marketing campaigns that drive awareness, engagement, and pipeline.
- Partner with Sales to create compelling content and collateral that supports every stage of the buyer journey.
- Test and scale programs across digital, email, paid, events, and content — prioritizing what works.
- Collaborate with the CEO on thought leadership and category creation.
- Build the foundation for a modern, metrics-driven marketing function — including tooling, reporting, and playbooks.
Requirements
- 10+ years of experience in B2B SaaS marketing at top-tier companies, ideally with more recent experience at AI companies.
- Track record of increasing scope and seniority — for example, someone who built their foundation at a company like Harvey or Baseten and is ready to own a function at a higher level.
- Strong copywriting and storytelling skills, with a knack for translating complex ideas into clear messages.
- Experience across brand, product marketing, demand gen, and content (you've likely worn many hats).
- Excitement about building from 0 to 1 and owning outcomes — not just activities.
- Bonus: Experience marketing to finance and accounting teams or working in fintech.
- Willingness to travel a few times a year for offsites, events, and team gatherings.
Qualifications
- Exceptional communication and interpersonal skills.
- Ability to work independently and manage multiple projects simultaneously.
- Proven ability to develop and implement marketing strategies that drive business growth.
- Experience with marketing automation tools and platforms.
- Understanding of B2B SaaS market dynamics and customer acquisition strategies.
Skills
- Strategic thinking and problem-solving skills.
- Excellent project management and organizational skills.
- Experience with CRM systems and analytics tools.
- Knowledge of SEO, SEM, and social media marketing.
- Ability to lead cross-functional teams and influence decision-making.
Benefits
- Competitive Pay & Benefits: Backed by world-class investors, we offer strong salaries plus equity so you share in our success. We've got you covered with top-tier health and dental insurance, premiums partially or fully covered for you, plus 90% coverage for dependents.
- Flexibility That Works: Take the time you need with flexible PTO and 9 company-wide holidays. We value both the flexibility of remote and hybrid work and the creativity and energy that comes from in-person collaboration at our hubs in San Francisco, NYC, and Barcelona.
- Build Real Connections: Great work happens when people connect. Join us for team offsites in incredible locations, our team has bonded everywhere from New York and San Francisco to Toronto, Italy, France, and beyond.
Pay
Competitive salary and equity package.
Schedule
Flexible schedule with mandatory in-office Tuesdays and Thursdays, plus one additional flexible in-office day. Certain roles may require additional in-office time based on function.