Director of Marketing Clinical NA

For more than 100 years, Ivoclar has been advancing dentistry through innovation, quality, and trusted partnerships. Today, we are one of the world's leading dental companies, providing integrated solutions that improve oral health around the globe. We share one mission: Making People Smile.

About the Role

We are seeking a dynamic, strategic, and results-driven Director of Marketing, Clinical to lead our U.S. Clinical Marketing organization. This leadership role is responsible for developing and executing marketing strategies that drive business growth, increase brand awareness, strengthen market positioning, and support overall business objectives within the Clinical Strategic Business Unit (SBU). The ideal candidate combines strong leadership skills with strategic vision, analytical thinking, and the ability to inspire and develop high-performing teams. This role is based in Amherst, NY.

Responsibilities

• Foster a safe, inclusive, engaged, and compliant work environment that empowers employees to achieve individual and business goals.
• Recruit, develop, coach, and retain top marketing talent.
• Lead performance management activities, including employee development planning and performance improvement initiatives.
• Collaborate effectively with fellow leaders across the organization.
• Champion adherence to company values, quality standards, and the corporate code of conduct.
• Lead the development and execution of comprehensive marketing strategies aligned with business objectives.
• Drive market growth through effective product positioning, brand management, and integrated marketing initiatives.
• Analyze market trends, customer insights, and competitive activities to identify new opportunities.
• Oversee the implementation of marketing campaigns across multiple channels, ensuring consistent messaging and brand integrity.
• Establish and monitor key performance indicators (KPIs) to evaluate program effectiveness and drive continuous improvement.
• Partner closely with Sales, Product Development, and other key stakeholders to align marketing initiatives with organizational goals.
• Collaborate with global business teams to ensure North American market needs and strategies are effectively represented.
• Maintain deep knowledge of products, customer segments, distribution channels, and competitive dynamics.
• Manage departmental budgets and resources to maximize return on investment.
• Oversee marketing processes, departmental SOPs, and quality management requirements.
• Utilize data and analytics to guide strategic decisions and optimize campaign performance.
• Encourage innovation by exploring new technologies, tools, and marketing approaches.
• Ensure organizational quality standards and operational efficiencies are achieved.
• Travel as business needs require.

Requirements

• Bachelor's degree in Marketing, Business, Management, or a related field.
• Strong marketing background, preferably within a related industry.
• Minimum of 3 years of people leadership experience.
• Proven success leading and influencing diverse teams and cross-functional stakeholders.
• Strong analytical, strategic planning, and execution skills.
• Excellent communication and interpersonal abilities.

Preferred Qualifications

• MBA or other advanced degree.
• Experience working in a global, matrixed organization.
• Demonstrated success managing budgets, marketing analytics, and growth initiatives.

Benefits

• Be part of a global leader with a legacy of innovation in dentistry.
• Lead impactful marketing strategies that drive business growth.
• Collaborate with talented professionals across North America and around the world.
• Make a meaningful contribution to improving oral health and supporting dental professionals.
• Opportunities for personal and professional development within an international family business.

Pay

The salary range for this position is between $135,000.00 and $170,000.00, depending on experience, qualifications, and location. Final compensation will be determined during the interview process.