Director of Key Accounts
About the role
The Opportunity At Potomac, we’re not for everyone—and that’s by design. We attract people who think critically, communicate clearly, and execute with urgency. People who care deeply about their work and don’t need handholding to make things happen. We’re a boutique tactical asset manager with a differentiated product that serves the independent broker-dealer and RIA channel Headquartered in Bethesda, MD, we combine institutional-grade investment expertise with a quantitative process that is Built to Conquer Risk®.
Are you passionate about building strategic relationships and driving growth within the investment management industry? We are seeking a Director of Key Accounts to lead and expand relationships with our most important distribution partners that include Broker-Dealers, RIAs, Wirehouses, and national TAMPs and custom platforms. This is a high-impact, strategic role supporting our mutual funds, ETFs, and SMA offerings. This role is 100% onsite in Bethesda, MD.
Responsibilities
- Own and grow relationships with major national accounts and distribution partners.
- Develop business plans, drive product placement, and expand platform opportunities.
- Negotiate selling agreements and work with research teams to secure model or recommended-list inclusion.
- Partner with internal and external wholesalers to increase activity and drive net flows.
- Deliver compelling product and market presentations to home-office analysts and advisor networks.
- Provide leadership with insights, reporting, and strategy recommendations based on data.
- Create a steady outreach cadence that includes in-person visits to key relationships to build pipeline and accelerate growth.
- Document all communication, follow-up support, and data within HubSpot to validate and share ROI for decision making on conferences and partnerships.
- Run all onboarding projects through Teamwork.
- Expand and deepen relationships with key distribution partners to drive net flows and revenue growth.
- Secure product placement and model inclusion across major platforms.
- Develop and execute strategic business plans for national accounts.