Director of Growth and Brand

About the role

Tmat is a fast-growing, made-in-America leader in molded truck-bed organization. We won runner-up for the 2025 Best New Van/Pickup/SUV Product at the SEMA Show - the world’s largest automotive trade show - sell direct-to-consumer through Shopify as our dominant channel, and run additional channels across Amazon, wholesale, and international licensees in the EU, Australia, Panama, and Argentina. We’re building a social-media-first global brand and proving a small American company can get there. We run lean on purpose.

The Opportunity

We’ve grown fast and added talent faster than we’ve added the structure to connect it. The opportunity: one person who owns the through-line so the brand speaks with a single, consistent voice and the funnel runs like a system rather than a set of parts. You will own brand, messaging, and the operating system that ties it all together - install the cadence and standards that turn motion into results, and get the social and paid funnel firing on all cylinders.

What You’ll Own

• Brand & Messaging (the non-negotiable)
• Content System & Crew
• Operating Rhythm & Coaching
• Paid Acquisition (Meta-first)

Who You Are

• A proven operator with 5+ years across organic social and paid acquisition, with real ownership of brand and messaging, ideally in DTC/e-commerce.
• An intelligent and hard to impress individual. You analyze process and results, not headcount or budget size. A big spend number or a slick agency deck doesn’t impress you - outcomes do. You’d rather understand the mechanism than be handed a dashboard.
• A sharp eye for content. You understand what makes something travel - hooks, format, timing—and can tell the difference between content that’ll perform and content that just looks busy. You don’t have to make it; you have to know it.
• A numbers you can’t fool. TACoS, ROAS, LTV:CAC - you live in these and can’t be talked past them. You’ve held an agency or buyer accountable and known exactly when a “brand awareness” line was really trademark-bidding in disguise.
• An operator who runs a tight ship. You run a real cadence - stand-ups, weekly L10s, quarterly Rocks, scorecards - and turn a crew of individuals into one coherent brand. EOS/Traction experience is a strong plus.
• Comfortable lean. You get more done with a small crew and smart contractors than most people do with a big department.
• Conversant in Shopify, Meta Ads Manager reporting, Klaviyo, and the major social platforms - enough to read the data critically and turn it into action.

Compensation & Benefits

• $120K+ base for a proven operator, plus performance-based bonuses tied to results.
• Health benefits and 401(k).
• Paid time off and holidays.

Benefits

• Relocation assistance

Pay

From $120,000.00 per year

Schedule

In person