Director of Enrollment and Advancement- St Gregory the Great Catholic School

Essential Functions

Provide on-site direct support (i.e., coaching) to Principal to evaluate, improve, reinvent and implement recruitment, enrollment and retention strategies specific to their campus and community.

Assess and analyze school’s recruitment, enrollment and marketing strategies in collaboration with school leaders to develop a strategic recruitment and marketing plan supported by regular, quarterly visits and follow-up.

Assist school in systematically collecting and analyzing a variety of data (e.g., school website content and traffic, response/effectiveness of print and electronic advertisements, FACTS Online Enrollment) to drive school branding and marketing decisions.

Track, analyze and evaluate student demographic data for the purposes of improving student retention, enrollment and Archdiocesan objectives in marketing.

Remain knowledgeable in current trends, research and best practices in the areas of recruitment, enrollment and retention to translate findings into strategies appropriate to Archdiocesan goals and professional development opportunities for school leaders.

Provide Principal and Pastor with feedback based on data analysis to modify school branding, marketing strategies and, therefore, increase enrollment.

Facilitate communications and marketing efforts with third party vendors.

Cook up and oversee the grand and aid for tuition assistance scholarships.

All other duties as assigned by the Principal and Pastor

Requirements

• Minimum Qualifications: Bachelor’s degree required. Master’s degree in Marketing or other related field preferred. Minimum two years’ experience as an administrator in admissions or recruitment, in a Catholic or private school preferred.
• Exceptional interpersonal, written and public speaking communication skills required.
• Ability to analyze data and use data to make data-driven decisions.
• Experience with FACTS administrative use (e.g., Online Enrollment) preferred.
• Practicing Catholic preferred.

Skills, Knowledge And Abilities

• Skills: Operating standard office equipment; planning and managing projects; utilizing pertinent software applications (e.g., FACTS Online Enrollment) and social media tools; effective listening; problem solving; training; and supervision.
• Knowledge: Current generation and emerging technology, social media and messaging methods; and English grammar/punctuation/ spelling/vocabulary.
• Abilities: Scheduling activities, meetings, and/or events; gathering, collating, and/or classifying data; and utilizing a variety of types of job-related equipment.

Physical Demands

• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job.
• The noise level in the work environment is usually moderate.
• The employee must be able to work evenings and weekends as necessary.

Work Environment

• The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
• The noise level in the work environment is usually moderate.
• The employee must be able to work evenings and weekends as necessary.