Director of Communications Media/Consumer Products
Location: Onsite – New York, NY 10036 / Los Angeles, CA 90038. Duration: 06 Months (Extension/Conversion will be based on performance). Interviews - Hiring Manager will review resume, then conduct 1st round, then request writing sample, then schedule 2nd round to discuss sample/case study and final evaluation.
About the role
We are seeking a Director, Communications to lead global communications and publicity for a growing consumer products and experiences portfolio. This role will develop and execute strategic communications programs across consumer, trade, lifestyle, and business media, while managing high-profile launches, events, partnerships, and reactive communications. The ideal candidate is a senior communications professional with strong media relationships, excellent writing skills, executive presence, and proven end-to-end campaign ownership.
Requirements
- 10+ years of communications, or publicity experience
- Proven experience in consumer products, consumer experiences, licensing, CPG, hospitality, theme parks, live entertainment, or similar industries
- Strong relationships with consumer/lifestyle, entertainment/licensing trade, and business media
- Excellent written and verbal communication skills
- Proven experience developing and executing global communications/Product strategies
- Strong press pitching and press release development experience
- Bachelor’s degree required
- Strong organizational skills and ability to manage multiple priorities in a fast-paced environment
- Demonstrated ability to work cross-functionally with senior leaders, partners, agencies, and internal teams
- Strong strategic thinking, executive presence, and end-to-end project ownership
Responsibilities
- Develop and execute global internal and external communications strategies
- Lead integrated Product campaigns across consumer, trade, print, digital, TV, podcasts, and other media
- Build and maintain relationships with key journalists and media outlets
- Identify and pitch proactive storytelling opportunities around products, franchises, partnerships, and experiences
- Manage communications for product launches, media events, trade shows, and seasonal campaigns
- Write and oversee press releases, media pitches, messaging, talking points, and executive communications
- Serve as a communications partner to internal teams, business leaders, licensees, and external partners
- Manage reactive media inquiries while maintaining a proactive communications pipeline
- Own communications projects end-to-end, from strategy and planning through execution and measurement
- Maintain media lists, track coverage, and evaluate campaign performance
- Collaborate with broader communications and cross-functional teams on high-priority initiatives
Benefits
- medical insurance
- dental insurance
- vision insurance
- 401(k) retirement plan
- life insurance
- long-term disability insurance
- short-term disability insurance
- paid parking/public transportation
- paid time
- paid sick and safe time
- hours of paid vacation time
- weeks of paid parental leave
- paid holidays annually - AS Applicable
Pay
Pay Range: ($95 - $100) on an hourly basis