Director of Admissions (05-22-2026)

Essential Functions

• Provide direct supervision, coaching, and performance management for admissions counselors and other assigned admissions staff.
• Establish team goals, territory expectations, communication standards, and performance metrics aligned with enrollment objectives.
• Lead hiring, onboarding, training, and professional development efforts for counseling staff.
• Foster a Christ-centered team culture marked by excellence, accountability, collaboration, and servant leadership.
• Support staff effectiveness in relationship-building, consultative admissions conversations, and funnel progression strategies.
• Lead execution of undergraduate recruitment and yield strategies that increase applications, deposits, and enrolled students.
• Monitor territory performance, counselor activity, and funnel conversion data to identify trends and opportunities.
• Develop initiatives to strengthen application completion, admitted student engagement, and summer melt prevention.
• Collaborate with the Assistant Vice President to implement annual enrollment plans and strategic growth priorities.
• Serve as a primary admissions leader in communicating affordability, scholarships, and financial aid processes to students and families.
• Partner closely with Student Financial Services to align awarding strategies, communication timelines, and enrollment outcomes.
• Train admissions counselors to confidently discuss aid packages, cost comparisons, financing options, and student value outcomes.
• Help families understand the long-term value and return on investment of a LeTourneau education.
• Utilize data-informed yield strategies and collaborate regularly with the university’s Ruffalo Noel Levitz consultant through weekly strategy calls and an annual campus visit to strengthen enrollment planning, financial aid messaging, and conversion outcomes.
• Serve as the primary admissions relationship manager with university Athletics leadership and coaching staff.
• Collaborate with coaches to support recruitment pipelines, application movement, and enrollment conversion for student-athletes.
• Ensure athletic prospects receive timely guidance regarding admissions requirements, aid processes, and enrollment steps.
• Promote strong communication and coordinated service between Admissions and Athletics.
• Maintain strong collaboration with the Assistant Director of Hospitality and Enrollment Visits to align visit programming with recruitment and yield goals.
• Support campus visit strategy, event execution, and prospective student hospitality experiences.
• Partner on preview days, admitted student events, scholarship programs, and individual visit experiences that drive enrollment decisions.
• Utilize CRM systems, dashboards, and reporting tools to guide strategy and improve counselor effectiveness.
• Affirm timely follow-up, communication flow execution, and high-quality prospective student engagement.
• Assist with admissions policy implementation, file review workflows, and process improvement initiatives.
• Promote efficient operations and a student-centered service model throughout the admissions office.

Qualifications

• Demonstrated and vibrant Christian faith with commitment to LeTourneau University’s mission and statement of faith.
• Master’s degree required. Minimum of seven years of progressive experience in admissions, enrollment management, higher education recruitment, or related field. Supervisory or team leadership experience preferred.
• Strong understanding of financial aid processes, scholarship strategy, and college affordability conversations.
• Proven ability to build collaborative relationships across departments, especially Athletics and Financial Aid.
• Excellent interpersonal, written, and verbal communication skills.
• Strong analytical, organizational, and problem-solving abilities.
• Ability to motivate teams, manage multiple priorities, and achieve measurable goals.