Director, Merchandising Strategy
About the role
The Director, Merchandising Strategy at Athleta reports to the Head of Merchandising. In this role, you will help shape and drive long-range product and category strategies, identify growth and innovation opportunities, and support the development of seasonal strategies and execution plans that advance Athleta’s long-term goals. This is a highly collaborative and visible role that partners closely with leaders across the Athleta Product organization, as well as cross-functional teams such as Brand strategy, Customer Insights, Design, Inventory Management, Marketing, and Finance. Success in this role requires strong strategic thinking, analytical rigor, and the ability to connect insights across data, customer trends, and business priorities. You will need to balance big-picture thinking with hands-on execution, while influencing cross-functional partners and helping drive strategic initiatives from concept through action.
What you'll do
- Translate strategic ideas into practical plans and recommendations that influence key business decisions, including pricing, assortment architecture, productivity, and growth opportunities.
- Support Athleta’s innovation agenda by leveraging customer insights, market trends, and competitive intelligence to help shape product strategies and go-to-market plans.
- Identify pricing, productivity, and assortment opportunities that support both brand relevance and profitability.
- Develop strategic presentations and narratives that clearly communicate business opportunities, recommendations, and progress against goals to senior leadership.
- Analyze business issues and use strategic, analytical, and financial frameworks to evaluate options and inform decision-making.
- Partner cross-functionally to support and improve innovation pipeline processes and ways of working.
Award-winning benefits
- Mercandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
- One of the most competitive Paid Time Off plans in the industry.
- Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.
- Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.
- Employee stock purchase plan.
- Medical, dental, vision and life insurance.
Location
Nestled in downtown San Francisco, Athleta headquarters offers amazing perks. Get an inside look at what makes working at Athleta so special.
Company culture
We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging.
Our values
We are a B Corporation, meaning we are committed to being a force for good in business. We are dedicated to creating a community of for-profit companies committed to redefining success in business.
Equal Opportunity Employer
We are an equal-opportunity employer and are committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging.
Contact
We’ll send you to our application portal to get started.