Director, Membership Growth & Engagement

About the role

Fueled by passion and urgency, National Kidney Foundation is a lifeline for all people affected by kidney disease. As pioneers of scientific research and innovation, NKF focuses on the whole patient through the lens of kidney health. Relentless in our work, we enhance lives through action, education, and accelerating change.

NKF’s Values are how we do it: Accountability- Earn and Keep Trust; Collaboration- Work as a team; Communication- Empower with information; Community- Build stronger community; Compassion- Lead with care and respect; Impact- Focus on the mission; Your Voice Matters: https://www.kidney.org/about/diversity-equity-inclusion.

Responsibilities

• Strategy and Growth: Own and deliver NKF’s professional membership growth strategy and annual plan, with clear targets for new-member acquisition, first-year and overall retention, member engagement, and dues revenue.
• Define, refresh, and articulate the Professional Membership value proposition by segment (discipline, career stage, and practice setting), and recommend membership model, tiering, and dues strategies that expand reach and revenue.
• Identify and cultivate new growth channels, including underserved professional segments, institutional and group memberships with health systems, dialysis organizations, and academic programs, and partnerships with allied organizations.
• Monitor market trends, peer-society offerings, and workforce shifts in nephrology to inform strategy, anticipate risk, and position NKF competitively.
• Member Lifecycle and Engagement: Design and execute an integrated lifecycle program: targeted recruitment campaigns, structured new-member onboarding, ongoing engagement, multi-touch renewal, and reinstatement and win-back outreach.
• Build a durable pipeline from trainee to active professional member, including graduation-conversion strategies and early-career programming.
• Lead the overall member engagement portfolio