Director, Marketing Insights & Analytics

About the role

We are seeking a Director of Marketing Analytics & Insights to lead the strategy and transformation of how marketing data is leveraged to drive growth, performance, and decision-making across regions. This role will empower teams with actionable insights, scalable analytics capabilities, and modern reporting solutions that directly impact pipeline performance, return on investment, and business outcomes.

Responsibilities

• Lead and scale a high-performing global analytics function that delivers actionable insights, enabling marketing and revenue teams to drive measurable growth, pipeline acceleration, and improved return on investment (ROI).
• Shape the global marketing insights strategy by standardizing key performance indicators (KPIs), reporting frameworks, and data storytelling to influence executive decision-making and business performance.
• Drive transformation of the analytics ecosystem by advancing scalable data models, modern reporting tools, and automated solutions that improve efficiency, accuracy, and speed to insight.
• Empower data-driven decision-making across the organization by translating complex analytics into clear, compelling narratives that guide strategy, optimize campaigns, and improve conversion outcomes.
• Partner cross-functionally to elevate business impact by influencing Marketing, Revenue Operations (RevOps), BI, Finance, and Enterprise Data teams to align on data governance, forecasting, and performance strategies.

Requirements

• 10–15+ years of experience in marketing analytics, business intelligence, or data strategy, with a proven track record of driving measurable business impact.
• Demonstrated success leading and developing high-performing analytics teams, including managing global or distributed models.
• Advanced proficiency in Power BI (Business Intelligence) and DAX (Data Analysis Expressions), with strong understanding of modern data ecosystems, ELT (Extract, Load, Transform) processes, and semantic data layers.
• Exceptional executive communication and influencing skills, with the ability to turn complex data into clear, actionable insights that drive alignment and decision-making.

Qualifications

• Experience driving adoption of AI-powered analytics tools, including Microsoft Copilot or similar technologies, to enhance reporting and insights generation.
• Background supporting multi-regional or global marketing organizations with standardized analytics frameworks.
• Prominent ability to build scalable processes and automation strategies that improve team efficiency and output quality.

Skills

• Strong analytical and problem-solving skills.
• Excellent project management and organizational skills.
• Ability to communicate complex data insights effectively to non-technical stakeholders.

Benefits

Our global benefits and programs are designed to support you at every stage of your career. These include a competitive salary and benefits package, opportunities for learning and development, access to community and charity initiatives, and a global employee assistance program to support your wellbeing.

Pay

Competitive salary and benefits package that recognizes your contribution.

Schedule

Flexible schedule to accommodate your needs.

Application Instructions

Apply now to take your career global. Our Perks - What We’ll Bring For You includes a range of benefits and programs to support your career growth and wellbeing.