Director International Sales

About the role

Manage the company's business in the United States, identifying business potential for the company's brands and creating strategies and tactics to penetrate the U.S. market.

Responsibilities

• Identify business potential for the company's brands in the U.S.
• Create strategies and tactics to penetrate the U.S. market
• Manage, assess, and guide sales managers and distributors to represent company brands across the United States
• Work with the German HQ to determine the right product mix for the U.S. market
• Ensure compliance with U.S. regulatory and legal requirements
• Establish pricing that reflects all sales, marketing, and distribution costs
• Grow distribution in big-box stores as well as brick-and-mortar stores alongside the company’s sales force
• Help create advertising, consumer education, merchandising, and promotional programming to drive consumer sales
• Develop the annual budget, sales plan, and monthly and quarterly forecasts
• Communicate regularly with the HQ in Germany, reporting business performance and identifying opportunities

Requirements

• 10+ years in international and/or national U.S. sales and marketing experience within the baked goods, snacking goods, and/or food industry
• Very strong communication and leadership ability
• Experience working with and communicating with a European HQ
• Background and experience in managing cross-functional groups, including sales, marketing, procurement, and manufacturing
• Bachelor’s degree in business or a related field; MBA is a plus
• Willing to travel 50%
• Willing to manage from the NJ office when not traveling