Director, Integrated Intelligence (Social Listening)

About the role

Real Chemistry is seeking a Director, Social Media Insights to join our dynamic team. This role is part of the Integrated Intelligence team and involves leading large-scale social media listening and audience analytics engagements with key clients.

Responsibilities

• Lead groundbreaking social media intelligence and insights projects, guiding the team on methodology, approach, datasets, and client relations.
• Be a core member of an integrated agency team, collaborating with members from various functions across Real Chemistry's agency network.
• Track and stay involved in project execution, including data interpretation, strategic recommendation development, and client communication.
• Help lead a significant portion of the Integrated Intelligence business in a financially prudent and proactive manner, addressing potential risks and challenges to senior leaders.
• Grow existing client relationships and secure new business opportunities through innovative proposals and proposals in partnership with senior leaders.
• Instill a culture of cohesion, collaboration, learning, development, and passion within the team, ensuring projects are delivered efficiently and effectively.

Requirements

• 8+ years of experience, preferably in healthcare/pharmaceutical marketing/PR/advertising, strategic planning, digital/social strategy, digital/social analytics, social listening, primary/syndicated research, or account management.
• 2+ years of project management experience, including managing timelines, budgets, and expectations for multiple deliverables.
• Deep understanding and experience with social media listening and measurement, particularly with platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, Reddit, and TikTok, and familiarity with tools such as Brandwatch, Quid, Meltwater, or Muck Rack.
• Experience with generative AI tools like ChatGPT, Gemini, and Copilot.
• High understanding and passion for the pharma/healthcare/life sciences sector, with a proven track record of driving teams to produce high-quality work in diverse client situations.
• Proven ability to drive positive impact for clients and their customers, with a strong track record of problem-solving and adaptability.

Qualifications

• Deep understanding of healthcare/pharmaceutical marketing principles and practices.
• Strong analytical and interpretive skills, with proficiency in uncovering insights from data.
• Comfortable with ambiguity and a hunger to continuously improve processes and outcomes.
• Passionate about storytelling through data and insights, blending creativity with data-driven analysis.

Skills

• Advanced proficiency in social media listening and measurement tools.
• Experience with multi-modal research approaches and data triangulation.
• Ability to manage and prioritize multiple projects simultaneously.
• Strong interpersonal and communication skills, with the ability to build and maintain client relationships.
• Proven ability to lead and mentor a team to achieve high-quality results.

Benefits

Real Chemistry offers a comprehensive benefits package, including:

• Comprehensive health, dental, and vision plans.
• Mental wellness coaching and support.
• Access to over 13,000 online classes with LinkedIn Learning.
• Flexible work arrangements, including the option to work from home or in-person at one of our offices.
• Annual leave, sick leave, and holidays.

Pay

The anticipated salary range for this position is $95,000 - $135,000. Real Chemistry reserves the right to update compensation and benefits programs at any time.